The health and wellness trend will continue driving demand for herbal/traditional products over the forecast period. Since the advent of COVID-19, consumers have been paying more attention to how to prevent and cure diseases, and this will have a positive impact on sales.
Major companies, as well as the ever-growing number of new, smaller players are expected to increase their online presence over the forecast period. As a result, physical retail channels will see declining shares, as they struggle to compete with the low prices and convenience of e-commerce.
Swedes are widely thought to be in the frontline in the global debate about environmental issues, including climate change. It is therefore likely that over the forecast period, consumers will pay more attention to the environmental impact of the products they consume.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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