Articles
Loyalty Under Pressure: Navigating Economic Volatility, Tariffs and Consumer Fatigue
30 Jun 25As global economic conditions tighten and consumer behaviour shifts, loyalty programmes across regions are being reimagined to stay relevant and resilient.
Nadejda Popova
Money20/20 Europe: Key Takeaways on Payments Trends in 2025
27 Jun 25Euromonitor attended Money20/20 Europe in Amsterdam, the Netherlands on 3-5 June, 2025. This large-scale conference featured many insightful discussions and bold claims from industry leaders. This article provides a summary of key takeaways from the conference.
Ivan Khoruzhyy
The Growth of Illicit E-Vapour in Latin America: Case Studies from Brazil, Colombia and Mexico
27 Jun 25E-vapour products have become a topic of growing debate in key Latin American markets. Brazil and Mexico have experienced different market evolutions over the past few years. Mexico used to have a legal e-vapour market without proper regulation, while Brazil has banned products since 2009. As of 2025, both countries have banned the distribution and sales of e-vapour products, driving the illicit trade. In contrast, Colombia regulated products in 2024, driving the legal market in the region, but still has a mix of legal and illicit products.
Victor Cardoso
Pricing Is Not Sephora’s Achilles' Heel in Beauty E-Commerce
26 Jun 25In 2024, US beauty and personal care e-commerce sales increased by of 16%. The share of beauty and personal care sales taking place online also increased, from 35% to 39%. Within this expanding digital landscape, Amazon further solidified its dominance, 47% market share in 2024, an increase from 44% in 2023. Meanwhile, Sephora, the second-argest online retailer for beauty and personal care in the US, experienced a slight market share dip from 10% in 2023 to 9% in 2024 despite growing value sales.
Rabia Yasmeen
Sustainability Claims Unpacked: Rethinking “Refill”
26 Jun 25This article is part of a new series exploring popular sustainability product claims through a more nuanced, real-world lens. First, a seemingly simple yet surprisingly complex idea: refill.
Maria Bogdanova
Top Trends Shaping PET Bottle Packaging Demand
26 Jun 25PET bottles dominate global rigid plastic packaging demand, driven by health-focused beverages, circularity regulations and strong growth in emerging markets.
Rosemarie Downey
Digital Disruptors: The Global Online Marketplace Landscape in 2025
25 Jun 25The global online marketplace landscape is evolving rapidly, driven by technological innovations, shifting consumer behaviours and fierce competition. Established giants must increasingly contend with fast-growing upstart platforms, creating new opportunities for brands and sellers.
Quan Yao Peh
Chart of The Month: Cost Pressures Hinder Sustainability in 2025
24 Jun 25Despite increased awareness around sustainable practices, affordability is still a major hurdle for consumers and corporations. This makes it essential for companies to integrate sustainability into core strategies, not only to improve value proposition but as a driver of long-term competitiveness.
Paula Ferolla
The Impact of GLP-1 Drugs on Food and Beverage Demand
19 Jun 25The use of GLP-1 drugs, which is already exerting a significant impact on the US food and beverage market, is set to rise sharply around the world in 2026. Semaglutide, the active ingredient in drugs like Ozempic, goes off-patent in much of the world that year. This means that millions of people are going to change how they eat and drink in the coming years, with significant impacts on the food and drink industry.
Matthew Barry