At WTM Africa, everyone belongs. We cultivate a culture of inclusion at all our events, where the very things that make each of us unique are celebrated. Our exhibitors, attendees, partners and event colleagues are people from a wide variety of backgrounds, who make our shows stronger and our collective experience richer.
Session title: Is this the Africa you think you know? The 2024 ATW Trends Report Unveiled.
Session description: Forget what you think you know about African travel. The 2024 ATW Trends Report reveals exciting and transformative trends that are driving change in African tourism. Prepare to dissect the concepts of 'human rewilding', the allure of stargazing, and the explosive growth of sectors like agritourism and culinary exploration. We'll illuminate the impact of 'limelight gaycations' and debate Africa's potential as a MICE powerhouse. This is your chance to get ahead of the curve, gain strategies to embrace these shifts, and future-proof your role in the African travel industry. Expect insights on sustainability, inclusivity, and the cutting-edge opportunities that will redefine the continent's travel landscape.
Date and time of the EMI session: 12 April 2024, 13:30 - 14:15
Name and title of speaker involved: Christy Tawii, Research Manager
Register HERE.
