Travel

Making success your destination with our data analytics

As the travel industry flourishes our data analytics provide the insights you need to stay ahead

Explore the travel landscape and stay attuned to emerging travel trends and changing consumer preferences, whether it's demand for more sustainable travel solutions or premium and personalised travel experiences. Monitor domestic and foreign travel flows, product innovations and the competitive environment across many categories to expand your reach and unlock worlds of opportunity.

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17 Jun 25 | UTC: 12:00 AM

What’s the potential impact of Trump’s policies across industries and economies? Stream this webinar to examine four major concerns right now: tariffs, migration, deregulation and consumer demand.

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Experience More with GenAI for Value Creation

GenAI is disrupting customer experience with a new era of hyper-personalisation and innovation, opening up new experiences for consumers and new revenue opportunities for brands bold enough to experiment. GenAI bridges the gap between expectation and product/service delivery, taking customer satisfaction to a whole new level.

Experience Tourism Growth in Middle East and Africa

There’s a surge in experience tourism in Middle East and Africa, with travellers seeking more immersive, culturally enriching, and adventurous activities than the traditional sightseeing and shopping. Rather than simply visiting landmarks or collecting souvenirs, travellers are exploring wellness retreats, local cultural engagements, and thrilling adventures that leave a lasting impact with the destinations they visit.

Mass Market Adopts Slow Travel Features in 2025

Despite the many notable geopolitical, socioeconomic and climate-related challenges that remain top of mind for travel professionals and consumers, the mood at World Travel Market (WTM) – one of the world’s largest travel and hospitality industry events, which took place on 5-7 November in London – was refreshingly optimistic.

Future Hospitality Summit Africa

Future Hospitality Summit Africa is the leading hospitality investment forum on the African continent. The event connects business leaders to enable deals that drive investment and development into tourism and hotel infrastructure.

Arabian Travel Market

Arabian Travel Market has become a leading global event enabling growth for the travel and tourism industry. In a world where travel transcends boundaries and business opportunities await, there is a place where global travel and tourism visionaries unite.

Top Trends in Travel for 2025

Join Caroline Bremner, Senior Head of Travel Research at Euromonitor International, as she highlights five key trends shaping the future of travel and tourism; essential viewing for anyone in the industry. Despite economic challenges, travel is thriving, driven by the key trends of immersive experiences; travelling with intent; the connected trip; alignment with values, while sustainable, people-centric models ensure a resilient future.

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Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

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Our market research reports are your first step to understanding a category or market. Choose from tens of thousands of reports published annually. Reports are available to download immediately, an ideal solution if you need to understand key market drivers quickly.

 

Industry insights and data analytics

 

Stay informed about current and future trends shaping the travel industry. We also monitor, collect and analyse consumer survey data to better understand behaviours, trends and factors influencing purchasing habits in the travel space.

  • Optimise your growth through new market and category opportunities
  • Evaluate the competitive landscape and benchmark your performance
  • Identify growth drivers and act quickly on emerging trends
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Unpack the secrets to success

Gain expert insights and analytics on global travel trends to track consumer preferences, assess competitors, and uncover growth opportunities in the travel industry.

We research 56 countries and produce modelled data where we don’t have local in-country analysts.

  • Annual and quarterly updates
  • Up to 20 years of comparable data
  • Market sizes for tourism flows, lodging, travel modes, bookings
  • Inbound arrivals and outbound departures by trips, value and by corridor
  • Survey data to understand consumer behaviours and factors influencing purchasing

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

Questions we help answer

We help answer your biggest commercial questions. Use our independent and unbiased research to test your instincts and find evidence to support your ideas.

 

Euromonitor’s market research reports are an excellent starting point for understanding a category or market quickly. For more detailed data analytics and insights, Passport is the resource you need.  It offers strategic industry knowledge, tactical data and actionable insights all in one place. Alternatively, if you require custom research our consulting team is ready to help you.

Euromonitor’s market research reports are an excellent starting point for understanding the leading companies and brands in a category and market. For more detailed data analytics and insights, Passport is the resource you need. Alternatively, if you require custom research our consulting team is ready to help you.

Euromonitor’s market research reports are an excellent starting point for understanding a category or market and the leading companies quickly. For more detailed data analytics and insights, Passport is the resource you need.  You can discover new product launches faster than ever before and track their expansion and withdrawal. Alternatively, if you require custom research our consulting team is ready to help you.

Latest reports from industry experts

EUR 1,375

Top 100 City Destinations Index

City destinations are facing a new set of challenges amidst strong tourism growth. To remain competitive on the global stage, destinations are increasingly embracing disruptive technologies, focusing on the importance of sports and cultural tourism, and adopting stringent sustainable practices. By leveraging these strategies, cities aim to enhance their attractiveness while balancing the growing demand for tourism with the need for environmental responsibility.

EUR 2,275

Travel in Saudi Arabia

Amidst Vision 2030's ambitious goals to elevate tourism to a core economic sector, travel in Saudi Arabia is projected to see strong development and growth across categories in 2024. Strategic infrastructure investments, including the launch of Riyadh Air, and the expansion of international and domestic routes, support the strong development of the industry in Saudi Arabia. Additionally, Saudi Arabia's innovative visa programme has made international travel easier, contributing to the growth in

EUR 1,125

Lodging (Destination) in Poland

The hotel industry in Poland is gradually recovering after the pandemic, and the number of facilities operated by both international and local operators is increasing in response to strengthening demand from both domestic and international tourists. Polish hotels are competitively priced and offer a good price-quality ratio of facilities and services.

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Discover how our data and analytics can empower your business decisions in the world of travel. Explore our services and see how Euromonitor International can help.

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