Food and Nutrition

Nourish your growth with our data analytics

Unpack the trends driving food innovation, from health-focused choices to on-the-go convenience

There are numerous trends influencing the growth of the food and nutrition industry, from demand for healthy and functional products to a rise in convenient ready-to-eat meals and snacks that cater to busy lifestyles.


We're here to help you understand changing food preferences and seize growth opportunities. With more than 50 years of experience and expertise in packaged food research, we provide the insights you need to make confident strategic decisions. Use our data analytics to tailor your product offer to specific market demands and differentiate yourself from your competitors.
 

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The Impact of GLP-1 Drugs on Food and Beverage Demand

The use of GLP-1 drugs, which is already exerting a significant impact on the US food and beverage market, is set to rise sharply around the world in 2026. Semaglutide, the active ingredient in drugs like Ozempic, goes off-patent in much of the world that year. This means that millions of people are going to change how they eat and drink in the coming years, with significant impacts on the food and drink industry.

Empowering Women’s Health: Focus on Ethics and Efficacy

The expansion of wellness to encompass a more holistic and inclusive view has meant that previously taboo or underserved areas such as women's health are now becoming a more critical component of the evolution of the wellness journey. In an increasingly saturated and overcrowded wellness marketplace, elevating brand credibility through science and medical backing will be key for closing the gap in consumer product and service adoption.

Wellness is a Lifestyle: How to Meet Consumer Demands

Join four of our leading experts as they delve into the evolving landscape of health and wellness, focusing on its expansion from a trend to a consumer lifestyle. Key topics include the Blurring of Wellness Concepts, Women’s Health, Self-Care at Home and the Evolution of Health-Conscious Eating.

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Industry insights and data analytics

 

Stay informed about current and future trends shaping the food and nutrition industry. We also monitor, collect and analyse consumer survey data to better understand behaviours, trends and factors influencing purchasing habits in the nutrition space.

  • Optimise your growth through new market and category opportunities
  • Evaluate the competitive landscape and benchmark your performance
  • Identify growth drivers and act quickly on emerging trends
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Insights to nourish growth

Leverage 50+ years of expertise to uncover food and nutrition trends, optimise your strategies and drive growth in your business.

We research four distinct categories, with detailed sub-category breakdowns: edible oils, meals & soups, sauces, dips & condiments and sweet spreads. We research 99 countries and produce modelled data where we don’t have local in-country analysts.

  • Retail volume and value sales
  • Volume sales to foodservice
  • Products by ingredient
  • Analysis by ethnicity and flavour

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

We research the full retail universe.

  • Store-based retailing
  • E-commerce
  • Direct-selling
  • Vending

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

We research three distinct categories, with detailed sub-category breakdowns: baby Food, dairy and plant-based dairy. We research 99 countries and produce modelled data where we don’t have local in-country analysts.

  • Milk vs plant-based
  • Growing up milk formula by age group
  • Flavour analysis for yoghurts
  • Foodservice volume sales

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

We research the full retail universe.

  • Store-based retailing
  • E-commerce
  • Direct-selling
  • Vending

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

We research 7 distinct categories, with detailed sub-category breakdowns: fish and seafood, fruits, meats, nuts, pulses, starchy roots and vegetables. We research 53 countries and produce modelled data where we don’t have local in-country analysts.

  • Organic vs non-organic
  • Fairtrade vs non-fairtrade
  • Packaged vs unpackaged

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

We research six distinct categories, with detailed sub-category breakdowns: health & wellness cooking ingredients & meals, health & wellness dairy products & alternatives, health & wellness hot drinks, health & wellness snacks, health & wellness soft drinks and health & wellness staple foods. We research 40 countries and produce modelled data where we don’t have local in-country analysts.

  • Health and wellness claim combinations
  • Health and wellness as a % of the total market
  • Retail volume and value sales

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

We research seven distinct categories, with detailed sub-category breakdowns: alcoholic drinks, cooking ingredients & meals, dairy products & alternatives, fresh food, snacks, soft drinks and staple foods. We research 40 countries and produce modelled data where we don’t have local in-country analysts.

  • Nutrient consumption for eight key nutrients - carbohydrate, energy (calories), fat, fibre, protein, salt, saturated fat, sugar
  • Average nutrient consumption per capita
  • Nutrient content per 100g for key brands

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

We research distinct categories, with detailed sub-category breakdowns: confectionary, ice cream, savoury snacks and sweet biscuits, snack bars & fruit snacks. We research 99 countries and produce modelled data where we don’t have local in-country analysts.

  • Flavour analysis for ice creams
  • Chocolate tablets by type
  • Retail volume and value sales
  • Value sales at retail and manufacturer selling prices

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

We research the full retail universe.

  • Store-based retailing
  • E-commerce
  • Direct-selling
  • Vending

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

We research five distinct categories, with detailed sub-category breakdowns: baked goods, breakfast cereals, processed fruit & vegetables, processed meats, seafood & alternatives to meat and rice, pasta and noodles. We research 99 countries and produce modelled data where we don’t have local in-country analysts.

  • Up to 20 years of comparable data
  • Retail volume and value sales
  • Value sales at retail and manufacturer selling prices

Use our thought-provoking insights to understand the key drivers influencing industry growth.

  • Industry analysis and opinions
  • Megatrends and hot topics

We research the full retail universe.

  • Store-based retailing
  • E-commerce
  • Direct-selling
  • Vending

Our data analytics and insights support a wide range of functions across your organisation. You have a single source of truth when making your strategic decisions.

  • Strategy: Strategy planning; Consumer insights; M&A
  • Marketing: Category teams; Brand teams; Channel development
  • Commercial: Country managers; Business development; Sales teams; Revenue management
  • Research and development: Product development; Innovation
  • Corporate: Investor relations; Annual reports; IPOs

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Euromonitor’s market research reports are an excellent starting point for understanding a category or market quickly. For more detailed data analytics and insights, Passport is the resource you need.  It offers strategic industry knowledge, tactical data and actionable insights all in one place. Alternatively, if you require custom research our consulting team is ready to help you.

Euromonitor’s market research reports are an excellent starting point for understanding the leading companies and brands in a category and market. For more detailed data analytics and insights, Passport is the resource you need. Alternatively, if you require custom research our consulting team is ready to help you.

Euromonitor’s market research reports are an excellent starting point for understanding a category or market and the leading companies quickly. For more detailed data analytics and insights, Passport is the resource you need.  You can discover new product launches faster than ever before and track their expansion and withdrawal. Alternatively, if you require custom research our consulting team is ready to help you.

Latest reports from industry experts

EUR 1,375

Inflation in Packaged Foods: Causes and Implications of Price Growth

Global packaged food sales are set to exceed USD3 trillion in 2024, with volumes growing over the forecast period. Even with inflationary pressures moderating, each grocery category (staple foods, dairy products and alternatives, snacks, and cooking ingredients and meals) has seen price increases. Staple foods is benefiting from consumers’ focus on the “essentials”. The affordability crisis has magnified consumer purchase polarisation, exposing new and important strategy considerations.

EUR 1,375

Private Label: Evolution of Premium in Food and Beverages

Financial instability is a favourable environment for private label development. Premium private label, while niche, offers scope to add value and increase loyalty to retailers. It also makes added-value products accessible for price-sensitive consumers. While typically small, premium private label brands can grow into powerful brands and open new business directions via innovation. Premium private label has significant growth potential as a powerful lever to increase revenues.

EUR 1,375

World Market For Fresh Food

This report is a global overview of the fresh food industry, considering its major trends and developments. The report examines the comparative performance of fresh foods across regions and markets and explores five-year forecasts. In addition, it identifies five key trends through which the global development of fresh food over the forecast period is considered.

EUR 1,125

Edible Oils in the US

Although not as high as in 2022, inflationary pressures persisted in edible oils in the US in 2023, and this has continued in 2024, influenced by a complex interplay of various headwinds, including geopolitical conflicts, climate change, and rising energy costs. For example, the ongoing tensions in certain regions have disrupted supply chains, causing delays and shortages, further exacerbating price increases. As a direct consequence, the unit prices of edible oils have surged significantly, res

EUR 1,025

Sauces, Dips and Condiments in Nigeria

Sauces, dips, and condiments has faced notable challenges in 2024 due to Nigeria's prevailing economic difficulties, including high inflation. Despite these obstacles, the category has managed to achieve marginal positive volume growth, as many of its products are essential cooking ingredients. However, rising unit prices, following sharp increases in 2023, have forced consumers to adapt their purchasing habits. Price sensitivity remains relatively limited for essential products such as stock cu

EUR 1,125

Sweet Spreads in New Zealand

In 2024, retail value sales grew by 8% in current terms, reaching NZD201 million. Growth was heavily driven by honey, which showcased an uplift in sales of 13%. New Zealand has a solid reputation internationally as a leading producer of honey, with local manuka honey seeing strong demand abroad. New Zealand hives produce over 25,000 tonnes of honey each year, with production levels having more than doubled since 2012, with high export prices driving this trend. However, local consumption is less

EUR 2,125

Dairy Products and Alternatives in Uzbekistan

It is expected to be a positive picture for dairy products and alternatives in Uzbekistan in 2024. While inflation is still high, there is expected to be healthy constant value and volume growth. This is partly due to continuing population growth. However, the economy is also growing and this is boosting consumer confidence. Furthermore, the recent supplies issues caused by the war in nearby Ukraine and in particular in relation to imports from Russia have for the most part been ironed out and t

EUR 1,025

Plant-Based Dairy in the US

In 2024, plant-based milk retail volumes are expected to remain robust in the US despite rising unit prices, solidifying its position as the largest category in plant-based dairy. This stability reflects a mature market in which plant-based milk continues to thrive. The resilience of plant-based milk is notable as it contrasts with the volatility seen in other plant-based dairy categories. Its maturity suggests a well-established consumer base that values both the product’s affordability and its

EUR 1,125

Baby Food in the US

With adult nutrition trends continuing to trickle down in the US, and with concerns over a lack of legislative standards for infant nutrition, demand in baby food continues in the direction of “natural”/organic, functional ingredients, and “clean eating”. While the natural trend is not new to baby food, trends in 2024 have differed from previous years through their ability to push consumers away from packaged foods altogether, rather than simply diverting consumption to specific premium items. K

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