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Population

Standardised coverage and timely analysis of the future direction...

Standardised coverage and timely analysis of the future direction of key demographic indicators on themes such as age, urbanisation, ethnicity and migration.

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Strategy Briefing

Understanding Global Consumer Types

Aug 2024

To gain a competitive edge and accelerate growth, companies must focus on understanding their target consumers. This report provides insights into seven consumer types, helping businesses refine their strategies to align with prevailing consumer…

EUR 1,375
Consumer Lifestyle

Denmark: Consumer Profile

Jul 2024

The Danish population is expanding due to an influx of immigrants, while businesses are becoming more diverse and inclusive. Strong economic performance driven by GDP growth means consumer expenditure is increasing, with consumers focusing on…

EUR 1,375
Consumer Lifestyle

US: Consumer Profile

Jul 2024

Over the period to 2040, the US is set to see an increase in childless households, due to a low birth rate and an ageing population. Increased immigration and rising incomes are expected to drive economic growth and consumption. The US will remain…

EUR 1,375
Strategy Briefing

Retail Reinvention: A Framework for Future Growth

Jun 2024

New business models, channels and shopper expectations continue to change retail, redefining industry rules and relationships and disrupting the path to purchase. This content provides strategies for adapting to these shifts and offers a framework to…

EUR 1,375
Strategy Briefing

Future of Consumption: A Structured Approach to Identifying Opportunities

Jun 2024

Businesses today face the challenge of achieving and accelerating growth amid historically weak economic expansion and a rapidly changing environment. To unlock growth opportunities and proactively position themselves ahead of the competition, they…

EUR 1,375
Future Demographics

Azerbaijan in 2040: The Future Demographic

Apr 2024

Azerbaijan’s population is set to expand between 2021 and 2040, driven by positive rates of natural change, while net migration remains flat. Ageing will continue as the 65+ population grows, impacting consumer trends and spending habits.…

EUR 1,025
Future Demographics

Turkmenistan in 2040: The Future Demographic

Apr 2024

Positive natural change will drive population growth in Turkmenistan between 2021-2040, as births outweigh deaths in the country. Despite ongoing ageing, the senior population will remain small, and the country will retain a young median age.…

EUR 1,025
Future Demographics

World in 2040: The Future Demographic

Apr 2024

Positive natural change will drive overall population growth across 2021-2040. Ageing is a key global trend, influenced by rising life expectancy and declining birth rates. The population aged 65+ will continue to expand, impacting global trends.…

EUR 1,025
Future Demographics

Vietnam in 2040: The Future Demographic

Apr 2024

The population increase in Vietnam from 2021-2040 will be driven by positive natural change, as births outweigh deaths. Improved living and healthcare standards will support ageing, driving growth in the 65+ population. Cities will expand as…

EUR 1,025
Future Demographics

Western Europe in 2040: The Future Demographic

Apr 2024

Positive net migration rates will drive population growth across Western Europe in 2021-2040. Ageing will remain a key trend, influenced by rising life expectancy and declining birth rates. Consequently, citizens 65+ will become an increasingly…

EUR 1,025
Future Demographics

Latin America in 2040: The Future Demographic

Apr 2024

Positive natural change will drive population growth across Latin America, as net migration remains negative. Ageing will remain a key trend, influenced by the falling birth rate and rising life expectancy. Urbanisation will continue, placing…

EUR 1,025
Future Demographics

Thailand in 2040: The Future Demographic

Apr 2024

Negative natural change will drive depopulation across 2021-2040, with positive net migration unable to reverse this trend. Ageing will accelerate, impacting consumer spending habits as Thailand remains one of the oldest countries in the region.…

EUR 1,025
Future Demographics

USA in 2040: The Future Demographic

Apr 2024

Positive net migration rates and natural change will drive population expansion in the USA between 2021-2040. Ageing will remain a key theme, with the rise of 65+ citizens influencing consumer trends. However, the climbing old-age dependency ratio…

EUR 1,025
Future Demographics

Morocco in 2040: The Future Demographic

Apr 2024

Population growth between 2021-2040 results from positive natural change as net migration remains negative. Rising living standards and healthcare improvements will increase life expectancy, while significant growth in the 65+ population will…

EUR 1,025
Future Demographics

Saudi Arabia in 2040: The Future Demographic

Apr 2024

Positive natural change will drive population growth in Saudi Arabia from 2021 to 2040. Ageing will increase, influencing consumer trends and spending habits as quality healthcare boosts the 65+ population. Urbanisation will continue to be swift as…

EUR 1,025
Future Demographics

New Zealand in 2040: The Future Demographic

Apr 2024

Positive net migration and natural change will drive population growth in New Zealand from 2021 to 2040. Ageing will rise and shape demographics as quality healthcare and living standards boost the 65+ population. Improvements in city infrastructure…

EUR 1,025
Future Demographics

Sri Lanka in 2040: The Future Demographic

Mar 2024

Population growth in Sri Lanka from 2021-2040 will be the result of rising life expectancy and positive natural change. Ageing will continue, with the population above 65 rising, while under 14s decline. Despite population growth, negative net…

EUR 1,025
Future Demographics

Ecuador in 2040: The Future Demographic

Mar 2024

Ecuador will experience population growth between 2021-2040, driven by positive natural change, as net migration declines. Rising life expectancy and a drop in the population under 30 years will drive ongoing ageing, with 65+ citizens impacting…

EUR 1,025
Strategy Briefing

Future of Consumption: Unlocking Gen Z Behaviour for Crafting Powerful Strategies

Mar 2024

Generation Z, comprising one-fifth of the global population, is poised to wield significant consumer influence. However, their polarized behaviours toward social activism, technology, and spending present challenges for businesses. This report…

EUR 1,375
Future Demographics

India in 2040: The Future Demographic

Mar 2024

From 2021-2040, population growth in India will be driven by positive natural change, despite the falling birth rate. While ageing will accelerate and impact consumer trends, the country will continue to have a relatively young median age. While…

EUR 1,025
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