Bursa in Turkey

July 2023

The Bursa in Turkey report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators.

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OVERVIEW

The report is based on Euromonitor’s City Scorecard. The scorecard is a benchmarking tool used to evaluate the consumer and economic performance of 1,000+ largest cities globally. The scorecard considers indicators across eight key pillars that are at the core of a city’s consumer market development. The scorecard is built by ranking cities in a country/regional context and provides an easy-to-understand system to quickly identify city-specific risks and opportunities. Euromonitor’s City Scorecard covers over 30 indicators in eight pillars:

  • Population
  • Consumer Expenditure
  • Digital Consumer
  • Wealth
  • Possession of Household Durables
  • Economy
  • Labour
  • Transport

The report helps to evaluate potential market size by city and formulate a more informed image of the urban consumer. Key economic indicators combined with income, spending and employment data help businesses map potential market sizes. Comparative data and newest city insights will help businesses customize and tailor country market entry strategies pinpointing the cities with the most future potential.

 The market research report includes:

  • Major Bursa cities scorecard
  • Detailed ranking of cities in terms of future growth, wealth, labour and other key consumer and economic indicators
  • Historic data on population, consumer expenditure, digital consumer and other indicators
  • Five-year forecasts of trends and city growth

 USE THE REPORT TO ANSWER QUESTIONS INCLUDING:

  • How does a specific city fair in terms of consumer market attractiveness compared to a country/region?
  • Which cities will be the fastest growing in Bursa?
  • What is the consumer market potential in specific cities?
  • Which cities in Bursa have the largest number of wealthy consumers?
  • How does the city affordability differ across country and region?
  • How does labour productivity differ across cities?
  • What is the household profile in different cities?

 BUY CITIES REPORTS TO:

  • Gain competitive intelligence about cities
  • Track key cities trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This cities review originates from Passport, our Cities market research database.

The Bursa in Turkey market research report includes:

  • Major Bursa cities scorecard
  • Detailed ranking of cities in terms of future growth, wealth, labour and other key consumer and economic indicators
  • Historic data on population, consumer expenditure, digital consumer and other indicators
  • Five-year forecasts of trends and city growth

The Bursa in Turkey in Bursa report answers: 

  • How does a specific city fair in terms of consumer market attractiveness compared to a country/region?
  • Which cities will be the fastest growing in Bursa?
  • What is the consumer market potential in specific cities?
  • Which cities in Bursa have the largest number of wealthy consumers?
  • How does the city affordability differ across country and region?
  • How does labour productivity differ across cities?
  • What is the household profile in different cities?

Bursa in Turkey

HEADLINES

Chart 1 Bursa City Scorecard Rankings Among 189 Western Europe Cities
Summary 1 City Scorecard Compared to and 2022
Chart 2 Key Bursa Population Indicators Compared to Turkey and Western Europe 2022
Chart 3 Bursa Population Growth Compared to Turkey and Western Europe 2017-2027
Chart 4 Bursa Growth Index of Population Aged 0-14, 15-64 and 65+ Year-Olds 2017-2027
Chart 5 Bursa Population by Age and Sex 2022
Chart 6 Bursa Consumer Expenditure per Capita Compared to Turkey and Western Europe 2017-2027
Chart 7 Bursa Consumer Expenditure Structure 2022
Chart 8 Key Bursa Digital Consumer Statistics Compared to Turkey and Western Europe 2022
Chart 9 Digital Consumer Historic Growth and Forecasts in Bursa 2017-2027
Chart 10 Bursa Disposable Income per Household Compared to Turkey and Western Europe 2017-2027
Chart 11 Number of Households by Disposable Income Band in Bursa 2017/2022/2027
Chart 12 Wealthy Consumers: Number of Households with Disposable Income Over USD150,000 in Bursa: 2017-2027
Chart 13 Bursa Household Possession of Kitchen Durables Compared to Turkey and Western Europe 2022: % of Households
Chart 14 Bursa Possession of Entertainment Electronics Compared to Turkey and Western Europe 2022: % of Households
Chart 15 Bursa Household Possession of Other Durables Compared to Turkey and Western Europe 2022: % of Households
Chart 16 Bursa GDP per Capita Compared to Turkey and Western Europe 2017-2027
Chart 17 Bursa Real GDP Growth Compared to Turkey and Western Europe 2017-2027
Chart 18 Bursa Inflation Compared to Turkey and Western Europe 2017-2027
Chart 19 Bursa Labour Indicators Compared to Turkey and Western Europe 2022
Chart 20 Economically Active Population and Unemployment Rate in Bursa 2017-2022
Chart 21 Bursa Labour Productivity Compared to Turkey and Western Europe 2017-2022
Chart 22 Number of Airport Passengers in Bursa 2017-2022
Chart 23 Automotive Circulation in Bursa 2017-2022
Chart 24 Bursa Transport Possession Compared to Turkey and Western Europe 2022: % of Households
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Buy Cities reports to:

  • Gain competitive intelligence about cities
  • Track key cities trends, opportunities and threats

Inform your marketing, brand, strategy and market development, sales and supply functions This cities review originates from Passport, our Cities market research database.

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