Café/bars will continue to experience healthy growth in terms of both current value sales and number of outlets. The optimistic perspective will be fuelled by the projected recovery of the Vietnamese economy, along with rising disposable incomes, while the increasing number of international tourists to the country will also have a significant impact on performance.
In Vietnam, young people in particular are often drawn to seeking out unique dining concepts, with pleasing décor and innovative menu choices. To keep abreast of the latest trends, they tend to rely on review videos posted by popular social media influencers.
Vietnamese consumers are becoming increasingly aware of the environmental impact of their food choices, and as such, the forecast period is expected to see a shift on the part of more cafés players towards adopting more planet-friendly practices. These will include the use of plastic-free packaging and utensils and encouraging customers to bring in their own containers.
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Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See All of Our DefinitionsThis report originates from Passport, our Cafés/Bars research and analysis database.
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