Economic recovery will be key to encouraging consumers to spend and boosting growth of cafés/bars. As the economy improves and the local currency stabilises, bringing inflation down, consumers will be less cautions about their spending and will be able to afford their preferred brands over the forecast period.
More lounges and clubs are expected to be opened over the forecast period as their expansion was hindered by the harsh economic conditions during the review years. The expansion of bars, mostly in urban areas, is also anticipated with the revival of night life as consumers’ disposable incomes increase in the period to 2028.
The rise in the number of celebrities, and the lifestyle of generation Z consumers that tends to involve alcohol consumption and socialising in bars, lounges and night clubs will further drive growth of cafés/bars over the forecast period. This demographic will also boost sales of premium alcoholic drinks and brands in cafés/bars as they strive for status and recognition amongst their peers.
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Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See All of Our DefinitionsThis report originates from Passport, our Cafés/Bars research and analysis database.
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