Cafés/bars is projected to see slight growth in outlets and foodservice value (constant 2024 prices) sales and moderate increases in transactions through the forecast period. Players are likely to invest in ways to attract and retain consumers in a highly competitive industry.
In cafés/bars, any growth in takeaway and delivery shares could slow in the short term. Many consumers attend bars/pubs in search of new emotions and experiences, such as cocktails mixology, socialisation and bar/pub culture.
Players are expected to continue to implement modern technologies in various ways, in order to provide better service and appeal to younger generations, which lead more digitalised lifestyles. In this vein, February 2024 saw a partnership between Jordbærpikene and Visual Art to implement digital menu boards across the café chain’s outlets.
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Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See all of our definitionsThis report originates from Passport, our Cafés/Bars research and analysis database.
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