For 8 years, Cleaning Products Latin America has been the leading conference that brings together experts and decision makers from across the cleaning products supply chain to discuss trends and challenges, growth opportunities, and new ideas that are inspiring and progressing continued improvement and innovation within the commercial, household, and personal care sectors in Latin America.
Translation is available for English, Portuguese, and Spanish speaking delegates.
By attending Cleaning Products Latin America, you’ll gain expert insights into the emerging innovations, sustainable solutions, product transparency initiatives, government regulations, consumer trends, and new cleaning product technologies that are causing industry disruption throughout Latin America and around the globe, including:
- Market Trends in Latin America
- ​Regulatory Landscape in Latin America
- Disruptive Technologies
- Circular Economy, Sustainability and Retailer Initiatives
- Digital Transformation and Innovating within the Cleaning Products Industry
- Clean Labels, Transparency and Packaging Challenges
Session title: Consumer Trends in Latin America: Insights for the Home Care Market
Session description: Latin American consumers have been dealing with a challenging macroeconomic scenario. Thus, understanding the main consumer trends in terms of purchase behavior and preferences are key to drive growth within home care brands in the forecast period.
Speakers: Paula Ferolla, Research Analyst
