White paper

About 132 results
E-book

[Opportunity Minded] Your Quick Guide for a Strategic Market Assessment

5 Mar 25

Opportunity Minded—a series about business growth for forward thinkers. Grab your quick guide for a strategic market assessment to get started.

Euromonitor International

Euromonitor International

White Paper

Retail Reinvention: A Framework for Future Growth

13 Jun 24

Prepare for the future of retail with our report developed in partnership with the National Retail Federation (NRF). Read about the new business models, channels and shopper expectations that are disrupting industry norms. You’ll also get a framework to guide your strategic decisions.

Euromonitor International

Euromonitor International

White Paper

Top Global Consumer Trends 2024

16 Nov 23

The biggest trends that’ll impact your business strategy. Here’s what you need to know about consumers this year.

Euromonitor International

Euromonitor International

White Paper

Loyalty Redefined: Turbocharge Customer Retention with High-Value Programmes

3 Oct 23

In Collaboration with Visa, we unlock the future of Loyalty. Explore how to harness the full potential of loyalty programmes and turbocharge the path to lasting customer retention.

Euromonitor International

Euromonitor International

White Paper

Sustainability In Times Of Uncertainty

5 May 23

2022 faced simultaneous headwinds: inflation reached record levels around the globe, driven by energy and food shortages because of the war in Ukraine. The ensuing rise in interest rates coupled with growing political tensions has negatively impacted consumer and business confidence, resulting in a projected fall of real GDP to 2.3% in 2023. Against this bleak backdrop, the issue of climate change is more pressing than ever.

Karolina Grigorijevaite

Karolina Grigorijevaite

White Paper

B2B Decision Making: Don’t Underestimate the Value of Market Research

6 Mar 23

You wouldn’t expect a pilot about to embark on a transatlantic flight to fail to run through his pre-take off checks and review the weather forecast for the journey. So why would a business fail to engage in market research before setting out on a particular strategy, product launch or important decision?

Andrew Silk

Andrew Silk

White Paper

Building a Sustainable Strategy: A Guide for Business Leaders

14 Nov 22

Businesses are under pressure to consider their impact on people and the planet, addressing environmental concerns and helping consumers build sustainable habits. Do you have a plan in place to integrate responsible practices into strategic thinking to create change?

Euromonitor International

Euromonitor International

Video

Examining the Renovation, Innovation, Disruption Framework

20 Oct 22

How do different brands renovate, innovate and disrupt? Watch to find out more about disruption occurs in business.

Euromonitor International

Euromonitor International

White Paper

Understanding the Path to Purchase: 2022 Global Consumer Types

18 Jul 22

We define eight types of consumers based on their traits, values and priorities. The goal: equip you with practical insights to reach the right audience.

Lisa Holmes

Lisa Holmes

White Paper

Global Trends in the Commodities Market

14 Jul 22

Explore the latest trends shaping the global commodities market in our free report extract.

Euromonitor International

Euromonitor International

White Paper

Global Economic Forecasts: Q2 2022

8 Jun 22

Our Global Economic Forecast reports highlight quarterly macro changes across key markets. For our Q2 2022 edition, we consider the economic implications of the war in Ukraine and the potential impact of a global stagflation scenario.

Euromonitor International

Euromonitor International

White Paper

Top 100 Retailers in Asia 2022

19 May 22

In this white paper, Euromonitor experts uncover top trends, channel performance and market dynamics in Asia so you can optimise your retail strategy.

Hianyang Chan

Hianyang Chan

White Paper

Global Economic Forecasts: Q4 2021

7 Dec 21

The global economic outlook at the end of 2021 remains constrained by an ongoing mismatch between consumer demand and the availability of certain services.

Euromonitor International

Euromonitor International

White Paper

10 Principais Tendências Globais de Consumo 2022

23 Nov 21

Mudanças radicais no estilo de vida motivaram os consumidores a tomarem decisões de forma intencional, consciente e ambiciosa em 2021. Agora, eles estão colocando os planos em ação, se aventurando e aproveitando o momento.

Alison Angus

Alison Angus

White Paper

2021 Beauty Trends: What do Consumers Want and How can Brands Deliver?

5 Nov 21

The perception of beauty, health and wellness have significantly changed since the COVID-19 pandemic. As a result, consumers are demanding more authenticity and transparency when buying beauty products.

Euromonitor International

Euromonitor International

White Paper

Travel Rewired: Innovation Strategies for a Resilient Recovery

18 Oct 21

Be the first to read about Euromonitor International's new travel innovation research, which we are presenting at WTM London on 3rd November 2021. Pre-register to receive a copy of the white paper.

Caroline Bremner

Caroline Bremner

White Paper

Trends Shaping the Future of the Food and Nutrition Industry

12 Oct 21

The global pandemic has permanently changed how consumers eat and their general approach to health and wellness. Pre-existing trends like plant-based food have become even more popular since 2019, as concerns about zoonotic diseases have put animal-based food in the limelight. This e-book presents key themes which have developed or changed during the pandemic and highlights which trends are shaping the future demand and investment across the food and nutrition landscape.

Maria Mascaraque

Maria Mascaraque

White Paper

Eコマースデータを利用して消費者トレンドを ブランド戦略に活かす方法

30 Sep 21

本ホワイトペーパーでは、世界的な消費者トレンドである「安全至上主義」を例にとり、同トレンドがさまざまな消費財分野でどのように活性化されているかを分析し、企業がEコマースデータを活用することで、いかにして自社商品のプレゼンスと業績を向上させることができるかを紹介します。

Euromonitor International

Euromonitor International