To develop successful marketing strategies, companies want to understand the product claims trending across categories and countries. This informs branding initiatives, inspires new product innovation and supports company-wide corporate goals.
To develop successful marketing strategies, companies want to understand the product claims trending across categories and countries. This informs branding initiatives, inspires new product innovation and supports company-wide corporate goals.
Sales growth of consumer health in El Salvador in 2024 was positive across most categories, especially paediatric consumer health, while weight management and…
View ReportConsumer health in Azerbaijan is expanding in 2024 in current value terms and is in an advantageous position, with the state tightening controls over grey…
View ReportThe local currency has strengthened against the US dollar in 2024 making products cheaper and thus boosting sales of consumer health products. Reforms in the…
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