Home Video

In 2023, home video in Brazil faced continued challenges as global price increases and inflation kept the category under pressure, and this trend has continued into 2024. Even though the FIFA World Cup in 2022 gave the category a temporary boost,…

After consecutive declines over 2021-2023, after the pandemic, home video in Germany is set to grow again in retail volume terms in 2024. This is likely to be driven by the European Championship in football, as well as the Olympic Games, both taking…

Home video in Taiwan is a highly saturated category and saw a significant decline in 2023 due to inflationary spikes and increased expenditure on international travel, but enjoyed a slight increase in 2024 in volume terms and robust current value…

Around 2010, there was a golden age for demand for televisions in Japan. The shift from analogue to digital terrestrial broadcasting necessitated virtually every household to replace their television set, igniting this boom. This trend was further…

Retail volume sales of televisions, which dominate demand for home video in Hong Kong, are growing slowly in 2024 following declines amid market saturation and an uncertain economic situation. Local consumers rushed to purchase televisions during the…

The home video market in Spain is projected to stabilise in 2024 having experienced a decline in retail volume sales in the previous year. Market dynamics are evolving, with a clearer polarisation between premium and economy brands. While there is a…

Home video in South Korea is expected to post a static performance in overall volume terms in 2024, with OLED TVs being the only devices to witness positive growth. Demand for OLED TVs is being driven by their superior picture quality, characterised…

In the competitive world of televisions, where renowned brands are most trusted, players are prioritising profitability over volume share. With volume sales continuing to decline in 2024, some companies are allocating resources and investments…

Home video registered modest positive volume performance in Portugal in 2024, following years of decline due to category maturity, replacements during the COVID-19 pandemic and ongoing price consciousness. Current value sales are growing faster than…

Retail volume sales of home video in Nigeria look set to record a decline in 2024. The growth of televisions in Nigeria is significantly dampened by high inflation and a scarcity of foreign exchange. These economic challenges have resulted in…

Unlike most other consumer electronics in Morocco in 2024, the picture is positive for home video, with volume sales expected to increase. Consumers are increasingly upgrading their TVs, favouring larger screens and devices with increased…

Sales in home video in Italy in 2024 are achieving positive volume growth, rebounding from the slump seen in 2023. This is supported by the positive performance of televisions, and associated developments around home cinema and audio which are also…

Home video is set to see volume sales decline in Israel in 2024. Volume sales of televisions are likely to see decline during the year despite competitive pricing by retailers seeking to stimulate the market, particularly in the mid-range bracket…

In 2024, home video is expected to register growth both in volume and current value terms in Ukraine, fuelled by the increasing demand for televisions. Following internal relocations resulting from the Russian invasion of Ukraine, many local…

In 2024, home video in Turkey is poised to experience modest volume growth, primarily propelled by the rising popularity of OLED TVs, a relatively new category in the market. Conversely, sales of LCD TVs are anticipated to decline in volume,…

In the Philippines, LCD TVs continue to dominate volume sales in home video primarily due to their affordability compared to their OLED TV counterparts. The average price of an LCD TV is significantly lower, making it a more accessible option for a…

Overall, there is expected to be a slight decrease in volume sales of home video in the Netherlands in 2024, driven by a dramatic decline in volume sales of video players and also volume decline for LCD TVs. However, volume sales of OLED TVs are…

In 2024, retail volume sales of home video in the Czech Republic are projected to decline. Czech consumers continue to favour larger TVs with better image quality and smart functions in 2024. As a result, OLED TVs continue to grow in popularity while…

Home video in Thailand is expected to post modest volume growth in 2024, driven primarily by the ascent of OLED TVs, although LCD TVs will also see a positive performance. Video players, continue to suffer from diminished demand as global streaming…

In 2024, home video in Sweden sees a slight increase in volume sales compared to 2023, driven primarily by major sporting events such as the European Football Championships and the Olympics. These events significantly boost the demand for televisions…