The global online marketplace landscape is evolving rapidly, driven by technological innovations, shifting consumer behaviours and fierce competition. Established giants must increasingly contend with fast-growing upstart platforms, creating new opportunities for brands and sellers.
In 2025, the retail sector is transforming as discount-orientated retailers continue to outperform the market amid economic uncertainty. Meanwhile, social media platforms evolve into important retail players in their own right.
The imposition of a host of new tariffs by the US is already beginning to impact global trade flows. This development is expected to have a significant impact on the retail industry, especially in terms of the performance of the retail e-commerce channel. This article explores how the new tariff regime could change the face of the retail and e-commerce landscape over the next few years.
Social media has evolved from a communication tool into a powerful economic force, shaping consumer behaviour, influencing business strategies and driving digital commerce. Businesses need more than just a presence; they need a clear, targeted social media strategy to stay competitive.
The foodservice industry is grappling with multiple challenges, affecting both consumers and operators. To navigate these challenges, enhancing customer experience and differentiating from competitors are crucial strategies.
Black Friday, initially a US-centric retail event, has become a key date in the global retail calendar, evolving into a worldwide shopping festival fueled by e-commerce. This digital transformation has broadened its reach beyond borders and channels, making it a critical opportunity for retailers to experiment with pricing strategies, inventory management, and promotional campaigns. Deals often extend over weeks to boost engagement. While Black Friday spans both physical and digital channels, this analysis focuses on its development within e-commerce, where discounts are prevalent year-round.