This infographic highlights recent trends in home care and Euromonitor's projections for the industry.
Home care innovation strategy in 2024 is being developed in the context of a more challenging economic and financial environment. Large multinational producers have focused on reducing rather than expanding the number of brands in their portfolios, with Procter & Gamble and Unilever focusing innovation on their leading brand portfolio and on fewer but more disruptive product launches.
There is no shortage of decisions regarding attributes that companies need to consider when innovating in their industries and introducing new products to the market. In an industry like air care, scent is one such attribute that can significantly impact a new product’s performance. Scents have a powerful conscious and unconscious influence on consumers and so companies need to carefully monitor how consumer preference is changing.
Home care in the Middle East is undergoing a remarkable transformation, driven by the convergence of two factors: a surge in consumer demand for innovative cleaning solutions and the active promotion of sustainable and eco-friendly practices by governments. As such, consumers are seeking cleaning solutions that offer eco-friendly formulations, sustainable packaging, and stress-relieving fragrances tailored to regional preferences
For more than 35 years, PLMA’s annual World of Private Label International Trade Show has brought retailers together with manufacturers to network with new and existing clients, explore new markets and drive business growth.
Inflation and rising energy costs are key driving forces behind product innovation in Home Care, enabling more efficient energy consumption, particularly in Laundry Care and Dishwashing. This also works as a more sustainable alternative for a growing base of environmentally conscious consumers globally. In addition, growing consumer awareness of self-care and wellness is being addressed through focus on features such as scent in new product launches, especially in Air Care.
In this article, Euromonitor International explores two of the most influential industry trends based on its latest research findings and how they are impacting home care expenditure and consumer purchasing behaviour in 2024.
In the ever-evolving landscape of societal consciousness, sustainable living has become a focal point for industry leaders. Recognised as a thriving topic, the sustainable home is emerging as a crucial element in addressing resource scarcity and mitigating the negative impacts of resource scarcity and climate change on consumers’ quality of life. This article explores the imperative of sustainable homes, the challenges they face, and the opportunities they present in the context of a rapidly changing world.
The home care industry in Latin America is currently navigating a complex landscape characterised by inflationary pressures, which have adversely affected sales across various categories, both in terms of volume and value. Given this situation, what strategies should be employed to navigate this landscape, and what key insights can be gleaned from this context?
For 8 years, Cleaning Products Latin America has been the leading conference that brings together experts and decision makers from across the cleaning products supply chain.
In 2022, Southeast Asia accounted for 19% of home care sales in Asia Pacific, second only to China. It is a dynamic region, which offers immense growth potential. Southeast Asia is home to high growth economies such as Indonesia, Philippines and Vietnam which, as per Euromonitor International’s data, are expected to grow faster than China over the forecast period.
No Tissue Summit Brasil 2023, você se conectará aos principais tomadores de decisão da indústria de papel tissue e personal care.
Euromonitor International forecasts that Latin America will be the region with the highest rate of inflation in 2022 at 15.1%. Consumers are generally expected to exhibit increasingly price-sensitive behaviour when shopping for home care products. They are expected to purchase in bulk and look for promotions and discounts more frequently.
Household Summit - seminário de Tecnologia e Inovação em Produtos de Limpeza e Afins será realizado, nos dias14 e 15 de setembro de 2022, com o objetivo de impulsionar a inovação no setor de produtos de limpeza.
Returning to the Washington D.C. area in 2022, Cleaning Products US will bring together leading representatives from across the home and personal care sector - including household and cleaning products manufacturers, chemical suppliers, regulatory bodies, and retailers...
Only 55 companies have remained on the Fortune 500 list continuously since its inception in 1955. In that year, GM was the biggest company in the world. 70 or so years later, Wal-Mart, a discount store, is the biggest, while GM filed for bankruptcy in 2009. A generation ago, a “Kodak moment” referred to a picture-worthy moment. Today, it is widely used to describe companies that failed to adapt to market disruptions. Clearly, companies need to innovate their products and business models to survive.
For 6 years, Cleaning Products Latin America has been the leading conference that brings together experts and decision makers from across the cleaning products supply chain to discuss trends and challenges, growth opportunities, and new ideas that are inspiring and progressing continued improvement and innovation within the commercial, household, and personal care sectors in Latin America.
Home care has traditionally been exposed to price sensitivity and downtrading in economic uncertainty. The rise of private label in the global financial crisis of 2008 showed that consumers are quick to rationalise their expenditure when faced with financial tensions. However, home care and its chemistry have been central in providing consumers with hygiene and safety during the Coronavirus (COVID-19) pandemic. Many of the cleaning behaviours will remain, supporting a positive growth outlook.