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Article

Sustainability Claims Unpacked: Rethinking “Refill”

26 Jun 25

This article is part of a new series exploring popular sustainability product claims through a more nuanced, real-world lens. First, a seemingly simple yet surprisingly complex idea: refill.

Maria Bogdanova

Maria Bogdanova

Article

Chart of The Month: Cost Pressures Hinder Sustainability in 2025

24 Jun 25

Despite increased awareness around sustainable practices, affordability is still a major hurdle for consumers and corporations. This makes it essential for companies to integrate sustainability into core strategies, not only to improve value proposition but as a driver of long-term competitiveness.

Paula Ferolla

Paula Ferolla

Article

Why Sustainable Value Creation Matters in Today’s Volatile Market

8 May 25

In today's unpredictable business environment, marked by geopolitical instability, disrupted supply chains and rising costs, companies often shift to a short-term survival mindset, sidelining sustainability. However, it's vital not to overlook long-term strategic planning where creating sustainable value that endures, adapts and grows even amid volatility is key.

Jorge Zuniga

Jorge Zuniga

Article

Redesigning FMCG Sustainable Packaging for Regulatory Compliance

10 Apr 25

With the tightening of packaging regulations like the EU's Packaging and Packaging Waste Regulation (PPWR), turning a blind eye to sustainability communication is no longer an option. Now, more than ever, it's crucial to engage in clear, evidence-based communication due to regulatory efforts to prevent greenwashing, such as the EU's Green Claims Directive, set to come into force in 2027.

Jorge Zuniga

Jorge Zuniga

Article

Key Trends Shaping the Sustainability Agenda in 2025

28 Mar 25

When notable sustainability milestones were supposed to be met, 2025 has kicked off on a rocky note. Rising geopolitical tensions, a right-leaning political shift, and numerous FMCG entities postponing their sustainability pledges are encouraging short-term, unsustainable strategies.

Jorge Zuniga

Jorge Zuniga

Article

The Evolution of Sustainability: Are We Abandoning It?

21 Mar 25

Sustainability has been at the centre of global discussions for nearly a decade, yet it often feels like the world is waiting for it to fail. However, the notion that sustainability is failing is misleading. Looking back at the trajectory of sustainability efforts over the years, it is clear that, despite setbacks, the movement continues to evolve rather than disappear.

Inga  Klebanskaja

Inga Klebanskaja