William Wang Head of Consulting (China)
shanghai
Chinese, English
About William
William is Head of Consulting Research (China). He is based in Shanghai.
William is specialised in research spanning competitive intelligence, market positioning and market entry. He also has experience in innovation studies, such as helping clients to map the new brand alternative launch model, profiling research and development innovation process, amongst others. He has served many local and multinational companies, covering industries like packaged food, beauty and personal care, apparel and footwear, and home appliances. William joined Euromonitor in 2012, starting in Consulting in Shanghai as an Associate Consultant, progressing to Consultant and then Senior Consultant. He continues to prove himself to be a valuable project manager, with his strong research sense and excellent communication skills to clients. Since assuming a managerial role in 2016, William has also demonstrated his strong leadership, wealth of experience and a clear, client-centric mindset.
Related to Food and Nutrition
The Impact of GLP-1 Drugs on Food and Beverage Demand
19 Jun 25The use of GLP-1 drugs, which is already exerting a significant impact on the US food and beverage market, is set to rise sharply around the world in 2026. Semaglutide, the active ingredient in drugs like Ozempic, goes off-patent in much of the world that year. This means that millions of people are going to change how they eat and drink in the coming years, with significant impacts on the food and drink industry.
Matthew Barry
Exploring Innovation Opportunities in China's Food and Beverage Industry
9 Jun 25The Chinese government’s Healthy China Initiative 2019-2030 presents an opportunity for food and beverage brands to innovate, be that through reformulating existing products with better-for-you ingredients, developing targeted offerings that address specific health needs, or enhancing transparency to highlight product benefits and build consumer trust.
William Wang
NCA’s 2025 Sweets and Snacks Expo Highlights Products and Purpose
30 May 25This year’s Sweet and Snacks Expo in the US, hosted by the National Confectioners Association, showcased the industry’s enhanced innovation capabilities and refocus on providing value to the consumer. Sensorially stimulating formats, bold and beloved flavours, and purpose-driven dialogue were major takeaways from the show.
Carl Quash III