Stress, anxiety and insomnia are rising as health concerns, yet consumers are drinking more and more caffeine on a daily basis. Matthew Barry, Senior Consultant for Drinks and Tobacco, calls this the "caffeine paradox".
Stress, anxiety and insomnia are rising as health concerns, yet consumers are drinking more and more caffeine on a daily basis. Matthew Barry, Senior Consultant for Drinks and Tobacco, calls this the "caffeine paradox".
The global hot drinks industry is shifting towards value-led retail, with small grocers and discounters seeing significant growth. Nevertheless, e-commerce is…
View ReportSoft drinks face slower-than-expected growth in 2025 amid income pressures and heightened geopolitical risks. On-trade categories are weakening, particularly in…
View ReportConsumers are increasingly anxious about global stability and their own financial, social, physical and mental wellbeing. This is driving them to exert…
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