Total report count: 2
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Colgate-Palmolive Co’s pet care business, Hill’s Pet Nutrition, ranks third among the top players in pet care globally. Its brands Hill’s Science Diet and Hill’s Prescription Diet are positioned as premium and are sold mainly in the specialist channel. Company growth has been driven by growth in the pet population and the increased integration of pets into human lifestyles. Hill’s Pet Nutrition is expected to benefit from growth in the US, as pet owners continue to favour premium pet food.
Colgate-Palmolive continues its lead within oral care and holds second in the bath and shower category. While its globally popular brands continue to be Colgate and Palmolive, it also has brands such as Hello, Tom’s of Maine, Speed Stick, Protex, Sanex and Filorga. With greater focus on consumers who want to maintain long-term health, the company and its brands are focusing on science-led innovation that brings more value and competitive prices to consumers.
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