Whirlpool Corp

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Global Company Profile Oct 2023

Whirlpool Corp is a top 10 manufacturer of consumer appliances globally, and its strength lies in major appliances in the North American market. The firm lost market share due to challenges meeting the COVID-19-induced surge in demand and has restructured its operations to focus on regions best positioned for growth moving forward. The firm faces stiff competition from private label brands and players in the premium space which have differentiated with design-forward and smart appliances.

EUR 600

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