Unilever Group in Snacks

May 2025

Unilever ranks sixth in overall snacks sales globally, but is the clear leader in the ice cream category, accounting for a fifth of retail value sales worldwide. However, 2024 is expected to be the last one in which Unilever’s ice cream business was included in the group’s overall earnings figures, with a demerger of this division planned by the company by the end of the 2025 financial year.

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Overview:

Euromonitor International's report on Unilever Group delivers a detailed strategic analysis of the company's business, examining its performance in the Snacks market and the global economy. Company and market share data provide a detailed look at the financial position of Unilever Group, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Unilever Group.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Unilever Group provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Snacks research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Scope
Executive summary
Top companies at a glance
Unilever´s global footprint
The giant US ice cream market is the biggest revenue generator for Unilever
Unilever acquires premium frozen yoghurt maker Yasso
Full separation of Ice Cream business expected by the end of 2025
New products help to drive growth in the Turkish market
Kellanova likely to disappear from the rankings after Mars takeover
Unilever prepares to divest its ice cream business
PepsiCo and Mondelez remain strong leaders in the global snacks market
PepsiCo, Unilever and General Mills record increases in their active category shares
Biggest competitor overlaps in snacks with fellow ice cream players
Key categories and markets
Key brands
Magnum leads in Western Europe, Ben & Jerry’s in North America
The US is Unilever’s biggest plant-based ice cream market
Unilever embedding AI technology into its operations
Executive summary
Projected company sales: FAQs (1)
Projected company sales: FAQs (2)
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