Competition amongst alcoholic drinks brands has become very intense in Hong Kong, which is leading brand owners to experiment with packaging design to attract more consumers. Indicative of this, in 2023, Asahi launched its Asahi Super Dry in a unique “Nama Jokki” metal beverage can.
Glass bottles dominated sparkling wine total packaging volumes in retail in Hong Kong in 2023, and this is expected to remain the case in the forecast period in Hong Kong, with this remaining the only primary packaging pack type. This dominance is primarily due to the ability of glass bottles to preserve the quality of sparkling wine.
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Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Alcoholic Drinks Packaging industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Alcoholic Drinks Packaging
This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.
See all of our definitionsThis report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.
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