The grocery retailers channel is expected to see steady growth in value terms (at constant 2022 prices) over the forecast period. The channel is likely to attract foreign investment as players focus on expansion and store improvements during the forecast period.
Several discounters are committed to expanding their business in Serbia after a strong year in 2022. For example, the Russian discounter, Svetofor, plans to open 22 more stores in Serbia by the end of 2023.
The outlook for small local grocers and food/drink/tobacco specialists is more muted, with only moderate value growth predicted (at constant 2022 prices), while there is not expected to be a significant increase in the number of outlets for these channels. It is expected that these stores will lose out to convenience stores, which offer similar benefits in terms of convenient location but which also often offer a wider range of goods, at more affordable prices.
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Understand the latest market trends and future growth opportunities for the Grocery Retailers industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Grocery Retailers industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Grocery Retailers
Modern and traditional retailers selling one or more of the following, as the primary focus, from retail outlets, kiosks or market stalls: food, beverages, and/or tobacco. This is the aggregation of convenience retailers, supermarkets, hypermarkets, discounters, warehouse clubs, food/drink/tobacco specialists, and small local grocers.
See All of Our DefinitionsThis report originates from Passport, our Grocery Retailers research and analysis database.
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