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Video

[Opportunity Minded] Market Entry Strategies for Global Expansion

29 May 25

Get practical insights for your market entry strategies and global expansion plans in this episode of Opportunity Minded.

Euromonitor International

Euromonitor International

Video

[Opportunity Minded] Do You Need to Rethink Consumer Segmentation?

30 Apr 25

Improve your approach to consumer segmentation with actionable insights from this episode of Opportunity Minded.

Euromonitor International

Euromonitor International

Video

How to Segment Your Target Audience

3 Oct 23

Consumer segmentation is a powerful tool that helps you better understand and reach the right audience. But demographic or geographic traits are just the starting point. In this quick video, you'll learn about two types of indicators that can improve your marketing strategies. You can also find different types of shoppers to target in our report, Eight Types of Consumers for Targeted Marketing.

Jana Rude

Jana Rude