Mobility in Germany

October 2024

Light vehicles sales in Germany returned to growth in 2023. The number of BEVs registered kept rising, while PHEVs drastically declined since incentives ended. More Germans are trying to reduce their carbon footprints by using more public transport and shared mobility. The car rentals market grew fuelled by the rebound in business travel. The government keeps fostering innovation in the field of autonomous vehicles (AVs) to advance the technology and eventually have more Avs on the road.

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Overview:

The mobility reports examine the changing dynamics of the traditional automotive industry and the transition towards alternative and low emission mobility as consumers, governments and businesses lay emphasis on sustainable transport. 

Each mobility report covers six key topics:

Vehicle sales and ownership: Provides insights on the traditional automotive market, examining new car sales and registrations, sales by passenger car type and consumer preference for vehicle ownership.

Electric and alternative fuel vehicles: Analyses electric and alternative fuel passenger car registrations, as well as the legislative frameworks being introduced to incentivise consumer adoption of low emission vehicles.

Shared mobility: Explores the use of various shared mobility modes including ride hailing, ride sharing, scooter sharing, car sharing and bike sharing. Provides some insights on the legislative landscape in promoting shared mobility.

Car Rental: Evaluates the state of the traditional car rental market. This section covers the market size, channels, and types of car rental, as well as the competitive landscape.

Public transportation: Outlines the modes, usage, and consumer attitudes to public transport. Also studies the government initiatives being rolled out to modernise public transport fleets.

Autonomous vehicles and connectivity: Examines the penetration and market readiness of autonomous cars as well as consumer attitudes to self-driving vehicles. In addition, it provides an analysis of infrastructure, legislation, and government support of factors critical to the promotion of self-driving/autonomous cars.

This report answers:

  • How have light vehicle sales performed in Germany?
  • What are the most popular types of light vehicles sold in Germany?
  • What is the market size of new electric vehicle registrations in Germany?
  • How are government policies influencing the transition to low-emission mobility in Germany?
  • Who is the leading shared mobility company in Germany?
  • How large is the car rental market in Germany?
  • How are consumers changing their attitudes to public transport in Germany and what are the prospects?
  • What are the chief regulatory and legislative developments in the autonomous vehicles and connected cars space?

Mobility in Germany

HEADLINES

Market background
Prospects
Chart 1 Light Vehicle Sales in Germany 2018-2028
Chart 2 Car Sales by Segment in Germany 2018-2028
Chart 3 Top Five Automotive Brands by Market Share in Germany 2023 and Change 2018-2023
Chart 4 Top 10 Most Popular Light Vehicle Models in Germany 2023
Chart 5 New vs Second-Hand Car Purchase in Germany in the Coming Year 2024
Market background
Prospects
Chart 6 Electric Car Registrations in Germany 2018-2028
Chart 7 Reasons for Not Buying an Electric Car in Germany 2024
Chart 8 Electric Charging Stations by Type in Germany 2018-2023
Chart 9 EV Charging by Location in Germany 2024
Market background
Prospects
Chart 10 Shared Mobility Gross Bookings by Type in Germany 2018-2028
Chart 11 Top Five Shared Mobility Brands by Market Share in Germany 2023 and Change 2018-2023
Chart 12 Forecast Growth in Consumer Booking Value by Shared Mobility Type in Germany 2023-2028
Chart 13 Typical Mode of Commute Using Shared Services in Germany 2024
Chart 14 Anticipated Future Spending on Transportation by Mobility Mode in Germany 2024
Market background
Prospects
Chart 15 Car Rental Sales in Germany and Year-on-Year Growth 2018-2028
Chart 16 Car Rental Share of Sales by Channel in Germany 2018-2028
Chart 17 Share of Car Rental Sales by Category in Germany 2018-2028
Chart 18 Car Rental Total Transactions and Average Spend per Transaction in Germany 2018-2028
Chart 19 Fleet Size and Year-on-Year Growth in Germany 2018-2028
Market background
Prospects
Chart 20 Frequency of Public Transport Use for Commuting in Germany 2024
Chart 21 Frequency of Public Transport Use for Commuting by City Size in Germany 2024
Chart 22 Public Transportation Use in 2023 and Growth 2018-2023 in Select Cities
Chart 23 Number of Days per Week Commuting in Germany 2024
Market background
Prospects
Chart 24 Attitudes to Autonomous Vehicles in Germany 2024
Chart 25 Road Injury Accidents 2018-2023 and Road Injuries by City 2023
Chart 26 Road Network by Country 2023
The following categories and subcategories are included:

Mobility

      • Mini Cars
      • Small Cars
      • Medium Cars
      • Large Cars
      • Executive Cars
      • Luxury Cars
      • Sports Cars
        • Small SUVs and Crossovers
        • Compact SUVs and Crossovers
        • Medium SUVs and Crossovers
        • Large SUVs and Crossovers
        • Mini Multi Purpose Cars
        • Medium Multi Purpose Cars
        • Full-size Multi Purpose Cars
      • Pick-Ups
        • Small Vans
        • Medium Vans
    • Light Vehicle Sales: Autonomy Level 0
    • Light Vehicle Sales: Autonomy Level 1
    • Light Vehicle Sales: Autonomy Level 2
    • Light Vehicle Sales: Autonomy Level 3
    • Light Vehicle Sales: Autonomy Level 4
    • Light Vehicle Sales: Autonomy Level 5
    • Commercial Vehicles in Use
    • Passenger Cars in Use
    • Motorcycles and Mopeds in Use
    • Average Age of Vehicles in Use
    • Commercial Vehicle Production
    • Passenger Car Production
    • Motorcycles and Mopeds Production
    • Commercial Vehicle Registrations
    • Motorcycles and Mopeds Registrations
      • Diesel Car Registrations
        • Battery Electric Car (BEV) Registrations
        • Plug-in Hybrid Electric Car (PHEV) Registrations
        • Hybrid Electric Car (HEV) Registrations
      • Hydrogen Fuel-Cell Car (FCV) Registrations
    • Bike Sharing
    • Car Sharing
    • Ride Hailing
    • Ride Sharing
    • Scooter Sharing
    • Electric Charging Stations: Normal
    • Electric Charging Stations: Fast
    • Electric Charging Stations: Ultra Fast
    • Electric Charging Station Density
  • Car Traffic Volume
    • Km Travelled by Air
    • Km Travelled by Rail
    • Km Travelled by Road
    • Distance Flown on Scheduled Flights
    • Average Annual Distance Travelled by Car
    • Price per 10 Litres of Automotive Diesel
    • Price per 10 Litres of Premium Unleaded Petrol
      • Business Car Rental
      • Leisure Car Rental
        • Car Rental Online Direct
        • Car Rental Online Intermediaries
      • Car Rental Offline

Mobility

All vehicles captured by Euromonitor's vehicle volume sales data, i.e. light vehicles -passenger cars and light commercial vehicles combined. Medium and heavy-duty trucks and buses are not covered.

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  • Gain competitive intelligence on the current and future mobility and automotive trends
  • Track key industry opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales, and supply functions

This industry report originates from Passport, our Mobility market research database.

 

 

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