17 Jun 25 | UTC: 12:00 AM
What’s the potential impact of Trump’s policies across industries and economies? Stream this webinar to examine four major concerns right now: tariffs, migration, deregulation and consumer demand.
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Unlock new opportunities for your business with Euromonitor's expert insights on industry, consumer and economic trends.
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Navigate the year ahead and unlock growth with our expert-selected key topics.
We explore the themes resonating most with clients, including advancements in women's health products, new e-commerce opportunities, supply chain optimisation and the shifting economic landscape, shaped by global disruptions and macroeconomic challenges.
With analysts based in more than 100 countries, we provide unparalleled global and local insights.
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New Economic Reality: Identifying Opportunities as Geopolitics Transforms Globalisation
Globalisation has boosted global growth and facilitated the rise of emerging markets. Yet, the shifting global economic balance of power has increasingly led to political backlash, trade conflicts and protectionism. The COVID-19 pandemic and war in Ukraine have greatly exacerbated existing geopolitical tensions, leading to an increasing fragmentation and reorganisation of the global economy. Therefore, businesses need to adjust strategies to mitigate risks and seize new opportunities.
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Transforming Women’s Health: Four Key Pillars of Empowerment
Women’s Health has been identified by industry leaders and through Euromonitor International’s global analyst network as one of the most commercially relevant themes across a wide range of consumer-facing industries, including health, beauty, nutrition, feminine care and lifestyle sectors.
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Get practical insights for your market entry strategies and global expansion plans in this episode of Opportunity Minded.
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Touch, Try, Trust: Experiential Retail Boosts Personal Accessories Brands
Despite the rapid growth of e-commerce and digital innovation in 2024, offline retail sales continued to dominate global personal accessories retailing, accounting for 81.2% of total sales, while retail e-commerce comprised 18.8%. This disparity underscores the enduring relevance of bricks-and-mortar stores, particularly in categories where emotional connection, tactile engagement, instant gratification, the power of brand storytelling and personalised service remain central to the shopping experience.
The Rise of Chinese Brands is Reshaping Southeast Asia’s Consumer Landscape
Chinese companies are rapidly gaining ground in Southeast Asia, particularly in categories where they hold clear competitive advantages, such as electric vehicles, consumer electronics and home appliances. More recently, Chinese consumer goods brands have expanded their footprint, reflecting a broader push into lifestyle and daily-use categories; however, their success is not uniform.
Cute Economy: PopMart and Squishmallows Are Big with Kidults
Traditional toy sales remain strong amid economic uncertainty, driven by adult consumers or “kidults” seeking nostalgia, comfort, and self-expression. As demographics shift, kidults are reshaping the toy industry, turning play into a meaningful, collectible experience.
The Future of Fragrance
This article will unpack the trends, consumer preferences and dynamic innovations shaping the future of the fragrance industry. Whether you’re a perfume enthusiast, an industry professional, or simply someone who loves their daily spritz, you’ll gain a fresh understanding of where fragrance is headed.
Competitor Strategies in Retail: GenAI and Purpose-Driven Experiences
Retailers are navigating disruption from generative AI, new technologies, economic shifts, and changing consumer behaviours. This article examines how retailers are integrating GenAI and evolving their social media strategies to build closer, personalised connections with customers.
Money20/20 Europe: Key Takeaways on Payments Trends in 2025
Euromonitor attended Money20/20 Europe in Amsterdam, the Netherlands on 3-5 June, 2025. This large-scale conference featured many insightful discussions and bold claims from industry leaders. This article provides a summary of key takeaways from the conference.
US Economy at Risk from Prolonged Tariff Policies
Our economic growth forecasts for the US have been revised downwards for 2025 at the same time as inflation forecasts have risen. In this video, Lan Ha, Head of Insights for Economies and Consumers, examines the impact of continuing tariffs and escalations of the trade war, which could push the US economy into recession with inflation rising to 6-7%. This stagflation scenario complicates business strategies, threatening profit margins and requiring new growth avenues. However, scenario planning can help businesses navigate this uncertain environment and identify new growth opportunities.
Money20/20 Europe: Key Takeaways on Payments Trends in 2025
Euromonitor attended Money20/20 Europe in Amsterdam, the Netherlands on 3-5 June, 2025. This large-scale conference featured many insightful discussions and bold claims from industry leaders. This article provides a summary of key takeaways from the conference.
The Growth of Illicit E-Vapour in Latin America: Case Studies from Brazil, Colombia and Mexico
E-vapour products have become a topic of growing debate in key Latin American markets. Brazil and Mexico have experienced different market evolutions over the past few years. Mexico used to have a legal e-vapour market without proper regulation, while Brazil has banned products since 2009. As of 2025, both countries have banned the distribution and sales of e-vapour products, driving the illicit trade. In contrast, Colombia regulated products in 2024, driving the legal market in the region, but still has a mix of legal and illicit products.
Shoptalk Europe 2025 Highlights: The Transformation of Brick-and-Mortar Retail
At Shoptalk Europe, a premier gathering held annually in Barcelona for retailers, brands and industry professionals, the conversation centred on the evolving landscape of modern retail.
Opportunities in Focus: Include, Empower, and Indulge 60+ Consumers in Asia Pacific
By 2029, 56% of the global 65+ population will be in APAC, a segment often overlooked. Euromonitor's Inclusivity – Empowerment – Indulgence framework helps businesses tap into this market by addressing physical, emotional, and lifestyle needs, as well as cultural dynamics like age discrimination and multigenerational living, unlocking growth and competitive advantage.
NCA’s 2025 Sweets and Snacks Expo Highlights Products and Purpose
This year’s Sweet and Snacks Expo in the US, hosted by the National Confectioners Association, showcased the industry’s enhanced innovation capabilities and refocus on providing value to the consumer. Sensorially stimulating formats, bold and beloved flavours, and purpose-driven dialogue were major takeaways from the show.
Tracking Loyalty Promotion Rates Amid Rising Prices and Tariff Concerns
With rising prices and global competition for key ingredients intensifying amid ongoing tariff uncertainty, retailers and brands are under pressure to manage costs, while staying relevant to value-conscious shoppers. Loyalty programmes are becoming an essential tool, not just for retention, but for delivering meaningful value to consumers beyond the transaction. Knowing where and how to deploy loyalty promotions is now critical, requiring close monitoring and benchmarking across competitors to unlock strategic advantage in a volatile retail environment.
Faster, smarter innovation: Leveraging e-commerce insight to track and predict NPD success
Join Euromonitor International for a live demo of our AI-powered NPD tracking platform, Passport Innovation, to discover how real-time innovation insights can help you react faster, plan smarter and boost your chances of NPD success.
Euromonitor’s Monthly Roundup: July 2025
Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with these free resources—sourced from our experts and market research knowledge hub, Passport.
[Opportunity Minded] Market Penetration and Growing Your Market Share
How can you capture market share from competitors? Tackle the topic of market penetration in this Opportunity Minded episode.
US Economy at Risk from Prolonged Tariff Policies
Our economic growth forecasts for the US have been revised downwards for 2025 at the same time as inflation forecasts have risen. In this video, Lan Ha, Head of Insights for Economies and Consumers, examines the impact of continuing tariffs and escalations of the trade war, which could push the US economy into recession with inflation rising to 6-7%. This stagflation scenario complicates business strategies, threatening profit margins and requiring new growth avenues. However, scenario planning can help businesses navigate this uncertain environment and identify new growth opportunities.
Competitor Strategies in Retail: GenAI and Purpose-Driven Experiences
Retailers are navigating disruption from generative AI, new technologies, economic shifts, and changing consumer behaviours. This article examines how retailers are integrating GenAI and evolving their social media strategies to build closer, personalised connections with customers.
Delivering richer data
At Euromonitor International, we transform complex data into actionable insights, helping you uncover opportunities and make informed decisions with confidence.
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50%
of consumers were willing to spend money to save time in 2024
Economic forecasts
3.2%
global real GDP growth in 2025
Travel insights
42%
of the world’s trips were taken to Europe in 2024
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Empowering Women’s Health: Focus on Ethics and Efficacy
The expansion of wellness to encompass a more holistic and inclusive view has meant that previously taboo or underserved areas such as women's health are now becoming a more critical component of the evolution of the wellness journey. In an increasingly saturated and overcrowded wellness marketplace, elevating brand credibility through science and medical backing will be key for closing the gap in consumer product and service adoption.
NRF'25 Retail's Big Show
Retail’s Big Show has been on the pulse of the changing retail landscape, offering invaluable insights and a central hub for industry professionals.
Key Regulatory Dynamics Shaping Nicotine and Cannabis
The impact of regulation across both the tobacco and the cannabis industries is immense, with the former experiencing ever-tightening frameworks, often even on newer, perceived less harmful forms of consumption, and the latter going through a period of rapid, if uneven, liberalisation. This theme examines the key elements of regulatory mechanics in each industry, analysing where one may influence the other in the longer term.
Future of Consumption: A Strategic Roadmap
Businesses today face the challenge of achieving and accelerating growth amid historically weak economic expansion and a rapidly changing environment. To unlock growth opportunities and proactively position themselves ahead of the competition, brands must understand what, where, and why changes are happening in the consumer space.
Growth Opportunities in the Transformed Women’s Sportswear Segment
High-profile events such as the FIFA Women's World Cup and WNBA games have significantly increased viewership, alongside expanded media coverage and social media visibility. The heightened interest in women’s sports has fuelled sales of women’s sportswear and these products outperformed men’s over the last five years. Despite the better performance, gender gaps persist in the sports world, offering opportunities for those who want to invest in this expanding segment.
Megatrends: Quantifying Personalisation
In 2023, the global marketplace for personalised products and services sagged in the face of changing consumer preferences; however, Euromonitor's quantification model expects that the drop in interest in personalised products and services over the historic period to be transitory, with broad growth returning from 2022-2027.
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17 Jun 25 | UTC: 12:00 AM
What’s the potential impact of Trump’s policies across industries and economies? Stream this webinar to examine four major concerns right now: tariffs, migration, deregulation and consumer demand.
11 June 2025 10:00–11:15 South Korea Time
Room 307, 3rd Floor, KINTEX 1 (Korea International Exhibition Center) 1217-60 Kintex-ro, Ilsanseo-gu, Goyang-si, Gyeonggi-do
As part of a series of free-to-attend Business Breakfast events, join Euromonitor at a session on the future of functional food and beverage.
Event
IFU Juice Conference
11 June 2025 08:00 BRT – 13 June 2025 22:00 BRT
Jockey Club de São Paulo, Av. Lineu de Paula Machado, 1263, São Paulo
This global event will cover market trends, juice innovations, sustainability, and the Brazilian citrus market.
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