Smart packaging for beauty and personal care products is an emerging trend that combines technology and traditional packaging to enhance the user experience and provide additional benefits. Intelligent labels, such as QR codes or RFID tags, can be incorporated into the packaging to allow consumers to access additional information about the product, including ingredient lists, usage instructions and even personalised recommendations.
Alongside sizes like 7ml (mainly accounted for by small sachets of standard shampoo), 160ml and 200ml, the 50ml pack is expected to remain one of the most popular beauty and personal care packaging sizes in Thailand. During the pandemic, there was a trend towards purchasing products in larger pack sizes as people looked to reduce the frequency of their shopping trips.
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Understand the latest market trends and future growth opportunities for the Beauty and Personal Care Packaging industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Beauty and Personal Care Packaging industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Beauty and Personal Care Packaging
This is the aggregation of baby care, bath & shower products, deodorants, hair care, colour cosmetics, men's grooming products, oral hygiene, perfumes & fragrances, skin care, depilatories and sun care. Black market sales and travel retail are excluded.
See All of Our DefinitionsThis report originates from Passport, our Beauty and Personal Care Packaging research and analysis database.
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