Health and Wellness

Following years of challenges inhibiting launch activity, due to stockouts, SKU rationalisations and product framework optimisations, manufacturers are now ambitious about providing value to consumers through healthier, more sensorial, and culturally…

Sales of health and wellness staple foods continue to be bolstered by consumers’ desire to maintain their health through eating the “right” foods, a trend which accelerated during the pandemic, and has endured. Food manufacturers are leveraging this…

Consumers are increasingly looking for health benefits from the foods and drinks that they consume. Meanwhile, people in China are leading busier lives, and there is thus high consumer demand for energy boosting soft drinks. A significant proportion…

Many consumers in China are aware of the link between a poor diet and health problems, with overconsumption of sugar recognised as one area which can easily be addressed. No sugar, which is a type of better for you claim, therefore remained the…

Choosing foods and drinks which have a positive impact on health has become increasingly important to Chinese consumers. Fortified/functional hot drinks are seen to offer significant health and wellness benefits, and in 2023 there was thus a…

Health and wellness is a growing trend within dairy products and alternatives, due to consumers’ concerns about their health, and their desire to eat healthier foods in order to prevent any medical issues. Habits adopted during the pandemic have…

The surge in health and wellness consciousness in China is becoming increasingly pronounced within cooking ingredients and meals. The inclination towards wellbeing has gained momentum as more consumers prioritise maintaining optimal health, and seek…

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…

Consumer concerns over excess weight are rising, partly due to consumers becoming more focused on maintaining good health in the wake of the COVID-19 pandemic, with this benefiting sales of health and wellness staple foods in New Zealand. There is…

New Zealand’s obesity epidemic remained in the spotlight towards the end of the review period as the government took steps to educate the local population about the serious long-term health dangers of being overweight or obese and the fact that a…

Two of the most dynamic claim within health and wellness snacks in New Zealand in 2023 was no sugar, with this seeing a striking 43% current value growth to reach NZD89 million. No sugar snacks primarily benefited from a strong performance for no…

The COVID-19 crisis has left a lasting impact on how New Zealanders work, with remote working now firmly entrenched and many companies downsizing their office footprints and actively encouraging employees to work from home. This has resulted in…

Plant-based claims are increasingly important in health and wellness dairy products and alternatives in New Zealand. There is a strong tradition for cow’s milk dairy products in New Zealand, with dairy farming important to the country’s economy and…

Dairy farming and agriculture have long been a staple of the New Zealand economy, with ample access to high-quality meat and dairy products, meaning that these products have long formed the backbone of the traditional New Zealand diet. While health…

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…

In 2023, sales of health and wellness staple foods continued to benefit from the increasing focus on the importance of following a healthy diet. This had a noticeable positive impact on the demand for natural processed meat, seafood and alternatives…

One of the most notable features of the development of the health and wellness trend in recent years has been the way in which it has increasingly aligned with ethical considerations around social and environmental sustainability and concerns about…

2023 was an interesting year for the health and wellness soft drinks in Norway as demand patterns continued to be shaped by two countervailing trends. The first of these was the ongoing positive impact on sales from the removal of the soft drinks tax…

The tax placed on sweetened soft drinks on 1 January 2022 was met with strong disapproval from Israel’s ultra-Orthodox community. This community saw the tax on sweetened drinks, along with another tax imposed on plasticware, to be weighted against…

The return to snacking as a common dietary habit among the Norwegian population during the post-pandemic era supported positive growth across many categories of health and wellness snacks during 2023. With the pandemic over, more local people…