Sales of spectacles are expected to rise in China over the forecast period. China is amongst the countries with the highest prevalence of myopia worldwide, with over 700 million people affected.
With the rapid development of artificial intelligence (AI) technology, AI glasses have become a significant trend in the Chinese eyewear market, profoundly transforming the consumer wearing experience and the industry landscape. AI glasses integrate advanced technologies such as intelligent voice assistants, AR, and health monitoring, not only meeting traditional vision correction needs but also offering users additional features such as real-time information display, navigation assistance, and smart interaction.
As consumer shopping habits become increasingly diverse, online virtual try-ons and personalised customisation are gradually integrating with professional offline fitting services, forming an increasingly popular O2O (online-to-offline) model. Consumers can make appointments online and enjoy in-store experiences and after-sales services, significantly enhancing convenience and the overall user experience.
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Understand the latest market trends and future growth opportunities for the Spectacles industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spectacles industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Spectacles
This is the aggregation of spectacle frames, spectacle lenses and readymade reading glasses.
See all of our definitionsThis report originates from Passport, our Spectacles research and analysis database.
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