Appliances and electronics specialists in Brazil is set to maintain slow and stable current value growth in the forecast period, along with minimal growth in outlet numbers. Brazil has been witnessing the effects of climate change within the country, with droughts in the north, and intense rains with hurricanes in the south of the country, such as those that occurred in greater Porto Alegre, RS in April and May 2024.
There is heated debate in the Chamber of Deputies about the regulations that will govern the tax reform approved in 2023, and which will come into effect in 2026. Retailers predict that the trade and services sector will have a very high tax burden, making products more expensive in the case of trade and services in general and, specifically, for installation services provided by retailers themselves.
In 2024, the unemployment rate fell, but it has not yet reached the level desired by the Federal Government, which was unable to provide a greater contribution of budgetary resources to the PAC (Growth Acceleration Program) to be injected into large infrastructure projects in the country. It is worth mentioning that many resources from the Federal Government, with the approval of the Chamber of Federal Deputies, were allocated to the electoral campaigns of all Brazilian municipalities that took place in October.
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Understand the latest market trends and future growth opportunities for the Appliances and Electronics Specialists industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Appliances and Electronics Specialists industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Appliances and electronics specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: domestic electrical appliances, consumer electronics (including mobile phones), and/or computers and peripherals. Appliances and electronics specialists value sales excludes revenues derived from telecoms service plans and top-up cards. Example brands include Apple, Best Buy, and Gome.
See all of our definitionsThis report originates from Passport, our Appliances and Electronics Specialists research and analysis database.
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