Gardening is projected to grow steadily in the upcoming period, driven by several factors. Urbanisation will lead to more indoor and urban gardening as city dwellers seek green spaces within confined areas.
Within horticulture, indoor plants is expected to the most dynamic category in the upcoming years, with robust growth expected in the United States. Consumers are drawn to the idea of bringing nature indoors, opting for low-maintenance varieties that both cater to aesthetic preferences and have properties conducive to an indoor environment.
In the US, gardening has undergone a tech-driven transformation fuelled by smart automation and the drive towards sustainability. Innovations like Aiper’s IrriSense Smart Sprinkler and Segway’s Navimow X3 robotic mower highlight a broader shift towards intelligent, connected tools that enhance convenience, efficiency, and eco-consciousness.
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Understand the latest market trends and future growth opportunities for the Gardening industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Gardening industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Gardening
Includes: products purchased by consumers through retail channels. Excludes: commercial sales to professional landscapers / groundskeepers / tradesman / contractors etc for gardening / landscaping. Excludes: outdoor furniture, be it self-assembly or ready-made, which is tracked under Outdoor Furniture. Excludes: Barbecues and Garden Sheds, which are tracked under Outdoor Living
See all of our definitionsThis report originates from Passport, our Gardening research and analysis database.
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