Consumer price sensitivity is expected to dampen growth for fridges and freezers over the forecast period as a hike in VAT will mean that prices will be at least 18% more expensive than in 2024. As a result, consumers are expected to only replace their fridges and freezers when they break rather than on a whim or when they want a change in the look of their homes.
Sales of refrigeration appliances via e-commerce are expected to continue increasing in the forecast period, further building on the dynamism of the COVID-19 crisis, which encouraged consumers to place online orders to avoid unnecessary and potentially dangerous person-to-person contact. Nevertheless, many consumers still prefer to consult a sales professional before buying a high-cost item like a fridge, freezer, or wine cooler.
Hybrid working will continue to have a positive impact on demand for refrigeration appliances during the forecast period, with people cooking and eating more at home and investing in refrigerators. Moreover, the prominent health and wellness trend has encouraged consumers to become more aware of the importance of maintaining a healthy diet to support their immune system.
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Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Refrigeration Appliances
Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.
See all of our definitionsThis report originates from Passport, our Refrigeration Appliances research and analysis database.
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