Russia’s war in Ukraine has caused long-term demographic shifts, which is driving changes in purchasing behaviour. There has, for instance, been an increased share in the number of one-person households and families without kids because many families with children fled the country following Russia’s invasion.
Lactose free milk is expected to gain share and help drive category sales over the forecast period, with these products opening the market up to consumers who were previously unable to enjoy cow’s milk without repercussions. Coffee shops have helped to boost consumer awareness of lactose free milk and this in turn has helped to support retail sales, with many consumers now also starting to use lactose free milk for coffee making at home.
Local businesses are expected to invest in modernising their manufacturing facilities to enable them to compete with the rising number of cheap imports (particularly from Poland) and to help them remain profitable. For instance, large local manufacturer Molochny Alliance, the GBO of Yagotynsky Maslozavod PAT, announced UAH250 million of capital investments in 2024 which will go towards new technology, the replacement of old equipment, and improvements to existing technologies.
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Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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