Despite economic challenges, 5G smartphones are emerging as a bright spot in mobile phones in Brazil, with this expected to become even more evident in the forecast period. The rollout of 5G infrastructure has sparked a wave of consumer interest, with many people looking to upgrade to devices that can take full advantage of the new technology.
Sustainability has become an important factor for a growing number of Brazilian consumers, particularly younger generations, who tend to be more environmentally conscious. These consumers are not only concerned about the functionality and performance of their smartphones, but also about the environmental impact of the devices they purchase.
The competitive landscape for mobile phones in Brazil is set to intensify in the coming years, with Chinese brands continuing to grow their presence. Xiaomi, which experienced significant gains at the end of the review period, is expected to challenge Samsung and Motorola even further, leveraging its competitive pricing and tech innovations.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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