Whilst Israeli’s consumers are expected to tighten their belts over the early forecast period due to the Israel- Hamas War, Apple’s iPhone 15 and Samsung’s S24 Ultra are expected to be able to weather the storm and see good sales. This is due to the fact that Apple and Samsung more or less represent a duopoly in the Israeli market and these brands benefit from being perceived to offer the best phones despite their high prices.
Mid-priced phones are expected to see more development, with manufacturers in this price segment likely to take advantage of an increasing interest in cheaper smartphones, as long as the quality/price ratio is right. Xiaomi is expected to see good sales over the forecast period, particularly during the period of political and economic uncertainty and high inflation.
Google Pixel is likely to struggle over the forecast period, particularly if it does not look at dropping prices significantly. However, should Google bring out an AI Pixel model during the forecast period, this could have a positive impact on tech-savvy consumers who may take an interest in this phone.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!