Retail volumes are projected to fall over the forecast period due to several factors. Lengthening product lifecycles, driven by household preference for premium-priced models offering the latest technology, mean that households are replacing their phones less frequently due to the higher cost of these models.
Retail price points are expected to rise over the forecast period. Smartphones remain a crucial consumer electronics device for most Danes, justifying a willingness to pay premiums for durability and advanced features.
Sustainability is set to become of increasing importance over the forecast period, leading to growth in the sales of second-hand, refurbished mobile phones. Consumers are becoming increasingly eco-friendly and aware of environmental concerns, in addition to also wishing to save money.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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