Evolving and intensifying health and wellness trends with rising physical activity levels are set to drive more consumers to quit smoking over the forecast period. Nevertheless, it is likely to remain a slow and very gradual process, with a limited number of consumers using actual NRT smoking cessation aids to quit.
The sales split between products is not expected to change significantly over the next five years. In addition, we do not anticipate seeing availability, accessibility, or the selection of goods on offer change.
With regards to format, NRT gum is expected to remain the main choice over the forecast period, partly because it is the best-known and easiest remedy. Nevertheless, NRT lozenges should gain popularity as new and improved flavours increase the selection.
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Understand the latest market trends and future growth opportunities for the NRT Smoking Cessation Aids industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the NRT Smoking Cessation Aids industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
NRT Smoking Cessation Aids
Nicotine-based products such as gum, lozenges, patches, and inhalators used to aid smoking cessation. Exclude electronic cigarettes (e-cigarettes).
See all of our definitionsThis report originates from Passport, our NRT Smoking Cessation Aids research and analysis database.
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