Personal luxury is seen to have a bright future with overall sales set to see healthy gains in value and volume terms. Super premium beauty and personal care, luxury timepieces and luxury jewellery are anticipated to be among the most dynamic categories on the market, driven by the ever-growing trend of premiumisation, as well as the increasing purchasing power of younger Poles.
Sustainability is becoming increasingly important to Polish consumers, particularly in the realm of luxury leather goods, with many people looking for more eco-friendly and animal-friendly options than traditional luxury leathers. Additionally, rising concerns over the mining of natural diamonds for fine jewellery could also lead to more jewellers choosing to use lab-grown diamonds.
Virtual try-on technology is becoming increasingly popular among online luxury eyewear retailers in Poland, including Wokularach.pl, Alensa.
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Understand the latest market trends and future growth opportunities for the Personal Luxury industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Luxury industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Personal Luxury
This is an aggregation of Designer Clothing and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Luxury Portable Consumer Electronics and Super Premium Beauty and Personal Care.
See All of Our DefinitionsThis report originates from Passport, our Personal Luxury research and analysis database.
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