India is one of the fastest-growing economies in the world, driven by a rising number of ultra-high-net-worth individuals (UHNWIs) and increasing demand for luxury goods from tier-2 and tier-3 cities. This shift is accompanied by growing demand and higher disposable incomes amongst aspirational consumers, which are collectively contributing to the burgeoning of the personal luxury consumer base in the country.
The elaborate retail landscape in India plays a crucial role in the success of luxury brands, blending both offline and online experiences to cater to diverse consumer preferences. E-commerce platforms such as Myntra, Nykaa, Tata CLiQ, and Ajio have recently launched luxury spaces, partnering with high-end brands to facilitate their entry into the Indian market.
Global luxury brands are increasingly focusing on localising their offerings to better resonate with Indian consumers. This trend, often referred to as “Indianisation”, involves adapting products to reflect India’s rich cultural heritage and consumer preferences.
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Understand the latest market trends and future growth opportunities for the Personal Luxury industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Luxury industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Personal Luxury
This is an aggregation of Designer Clothing and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Luxury Portable Consumer Electronics and Super Premium Beauty and Personal Care.
See All of Our DefinitionsThis report originates from Passport, our Personal Luxury research and analysis database.
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