The consumption of other meat is expected to remain niche in the forecast period. This is mainly due to the high cost of some of these products compared to more common meat.
The price increases seen towards the end of the review period as a result of a spike in production costs have driven a shift in attitudes towards meat consumption. Whereas before consumers often gave little thought to eating meat on a frequent basis, consumers are now increasingly limiting their intake.
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Understand the latest market trends and future growth opportunities for the Meat industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Meat industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Meat
This is the aggregation of beef & veal, lamb, mutton & goat, pork, poultry and other meat. Only include fresh, raw, uncooked and unprocessed meat whether packaged or unpackaged, chilled or frozen. All industrially packaged/processed meat products typically sold via the self-service counters in retail outlets are excluded. This category does not cover offal, animal fat, skins and hides.
See All of Our DefinitionsThis report originates from Passport, our Meat research and analysis database.
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