One notable trend that has gained traction in recent times is the emphasis on demand for local meat, especially since Brexit. Consumers have increasingly shown a preference for domestic meat, driven in part by a desire to support UK farming and reduce their carbon footprint.
Fresh meat is likely to experience stagnant volume growth where drivers include versality in cooking, and poultry linked to health trends and more sustainable production, while beef can benefit from demand for meat supplied by domestic farmers. However, as consumers increasingly prioritise sustainability and animal welfare, the growth in meat consumption is expected to be limited.
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Understand the latest market trends and future growth opportunities for the Meat industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Meat industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Meat
This is the aggregation of beef & veal, lamb, mutton & goat, pork, poultry and other meat. Only include fresh, raw, uncooked and unprocessed meat whether packaged or unpackaged, chilled or frozen. All industrially packaged/processed meat products typically sold via the self-service counters in retail outlets are excluded. This category does not cover offal, animal fat, skins and hides.
See All of Our DefinitionsThis report originates from Passport, our Meat research and analysis database.
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