Chicken imports are expected to increase to meet rising local demand. In March 2023, it was announced that South Africa intended to increase its annual quota for frozen bone-in cuts of chicken imported from the US, the biggest supplier of imported chicken to the local market.
There is a strong consumer trend in South Africa to follow a high protein diet due to its health benefits such as keeping one fuller for longer and building muscle/body strength. It is also considered one of the key ingredients of a balanced diet to promote overall health and wellbeing.
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Understand the latest market trends and future growth opportunities for the Meat industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Meat industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Meat
This is the aggregation of beef & veal, lamb, mutton & goat, pork, poultry and other meat. Only include fresh, raw, uncooked and unprocessed meat whether packaged or unpackaged, chilled or frozen. All industrially packaged/processed meat products typically sold via the self-service counters in retail outlets are excluded. This category does not cover offal, animal fat, skins and hides.
See All of Our DefinitionsThis report originates from Passport, our Meat research and analysis database.
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