Retail sales of premium and luxury cars look set to further rise over the forecast period, while overall demand is predicted to fully recover to pre-pandemic levels by 2026. Owning a premium or luxury car will continue to be seen as a status symbol, with cars that boast a spacious interior, sleek, modern design, and comfortable driver and passenger seats likely to continue to be popular.
New luxury brands are set to continue entering the Mexican market due to the potential they find among consumers who are eager to purchase new and ultra-exclusive products. Part of this trend is set to be driven by electric models within premium and luxury cars over the forecast period, due to investment by the government in the likes of rapid electric car charging stations and the advent of new technologies as a response to concerns about sustainability and a need to promote cars with zero emissions.
In recent years, Mexico has seen an alarming rise in violence. According to data from the Secretariat of Security and Citizen Protection (SSPC), 2024 has witnessed over 2,000 intentional homicides in the country, which is equivalent to an average of 78 people murdered every day, placing the country as one of the nations with the highest homicide rates in the world.
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Understand the latest market trends and future growth opportunities for the Premium and Luxury Cars industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium and Luxury Cars industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Passenger car vehicles providing exceptional comfort, aimed at the premium market and at drivers wanting a higher level of performance and handling or a vehicle that gives the impression of being capable of high-speed motoring. These cars are generally designed to appeal to high earning, status led consumers and generally retail at US$75,000 plus Example models include: Aston Martin, Ferrari, Jaguar, Bentley, Porsche, McLaren, Maserati, Rolls-Royce and Tesla
See All of Our DefinitionsThis report originates from Passport, our Premium and Luxury Cars research and analysis database.
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