Retail sales of premium and luxury cars are expected to continue increasing over the forecast period. Despite Argentina's constant economic problems, there is a sector of the population that will continue to purchase premium and luxury cars because it is not affected by the constant fluctuations of the local economy.
Cars in Argentina are much more expensive than in any other country in the region. This has to do with the fact that more than half of the price of a car in the Argentinean market is comprised of taxes and tariffs.
Consumers with the highest purchasing power expect preferential and exclusive treatment in every interaction they make with brands. Moreover, they are eager for new experiences more than new products, so that the approach that brands take in relation to the personalisation of experiences is vital.
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Understand the latest market trends and future growth opportunities for the Premium and Luxury Cars industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium and Luxury Cars industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Passenger car vehicles providing exceptional comfort, aimed at the premium market and at drivers wanting a higher level of performance and handling or a vehicle that gives the impression of being capable of high-speed motoring. These cars are generally designed to appeal to high earning, status led consumers and generally retail at US$75,000 plus Example models include: Aston Martin, Ferrari, Jaguar, Bentley, Porsche, McLaren, Maserati, Rolls-Royce and Tesla
See all of our definitionsThis report originates from Passport, our Premium and Luxury Cars research and analysis database.
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