As the world embarks on the technology journey and more artificial intelligence (AI) and other digital and technological aspects grow and develop, the Egyptian consumer market is also growing as the emergence of self-service tech in the form of ordering kiosks, self-checkout and more options develop, especially within existing limited-service restaurants, such as global brand McDonald’s. This is expected to grow to unprecedented heights as more restaurants adopt this technology and new players enter the category solely based on these technologies and identify themselves as self-service restaurants.
The forecast period is set to see self-service cafeterias register positive growth. One factor that is set to spur growth is that the channel is still at an incipient stage of development, meaning that sales and outlet numbers are rising from a low base.
IKEA is likely to remain the sole chained brand within self-service cafeterias in Egypt over the forecast period. The operator uses its consumer foodservice outlets to provide a complementary service to its customers in its retail outlets and as a way of increasing overall revenues and profits.
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Self-Service Cafeterias
Self-service cafeterias are outlets where there is no (or limited) service content. Rather than table service, there are food-serving counters/stalls where customers take the food they require as they walk along, placing it on a tray. In addition, there are often stations where customers order food and wait while it is prepared, particularly for items such as hamburgers or tacos which must be served hot and can be prepared quickly. For some food and drink items, customers collect an empty container, pay at the check-out, and fill the container after check-out. Free second servings are often allowed under this system. For legal purposes (and the consumption patterns of customers), this system is rarely or never used for alcoholic beverages. Self-service cafeterias do not have a cover charge, customers are either charged a flat rate for admission (as in a buffet) or pay at the check-out for each item. Some cafeterias also charge by weight. Self-service cafeterias resemble contract catering self-service cafeterias such as canteens, dining halls and cafeterias located within institutions such as a large office building, school and universities. However, fully captive contract self-service cafeterias are excluded from consumer foodservice. Unlike fast food, self-service cafeterias feature a menu comprising full, regular meals, often with a large choice of first course, main course and desserts. As cafeterias can effectively serve large number of customers with comparatively few employees, they are often found within larger complexes, for example, department stores, shopping malls, travel foodservice (motorways stations, railway stations, airports). Self-service cafeteria examples include: Ciao (Autogrill), Flunch (Agapes Restauration SA), IKEA (Inter Ikea Systems BV)
See All of Our DefinitionsThis report originates from Passport, our Self-Service Cafeterias research and analysis database.
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