Indoor living is projected to remain the largest category in Japan’s home furnishings market during the forecast period, driven by evolving consumer preferences and lifestyle changes. A notable trend is the growing popularity of the Japandi style, which is a fusion of Japanese and Scandinavian design principles emphasising minimalism, functionality, and the use of natural materials.
During the forecast period, emerging cultural influences are expected to have a significant influence on evolving home décor trends, with a growing focus on functionality, sustainability, and space optimisation. For instance, Muji is set to launch a new line of multifunctional home furnishings designed for small living spaces.
During the forecast period, key trends in home furnishings in Japan are set to include an increasing demand for sustainable and space-saving solutions, reflecting the growing shift towards urban living environments. Opportunities will likely arise from consumer preferences for multifunctional furniture, eco-friendly materials, and smart home integration.
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Understand the latest market trends and future growth opportunities for the Home Furnishings industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Furnishings industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Furnishings
The furniture and other moveable articles in a home that are necessary or useful for comfort and convenience. Items must be new when sold to the consumer; second-hand/used home furnishings are excluded. Antiques are also excluded. Home furnishings refers to indoor living (home textiles, indoor furniture and window coverings), outdoor living (BBQ's, garden sheds and outdoor furniture) and lighting (lighting sources and light fixtures).
See all of our definitionsThis report originates from Passport, our Home Furnishings research and analysis database.
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