Due to the highly fragmented nature of the hosiery category, most value sales are attributed to a plethora of small enterprises, offering largely homogeneous products. To distinguish themselves from their competitors, hosiery brands are now placing a heightened emphasis on functionality, and enhancing the customer experience.
Sheer hosiery is typically reserved for formal business and social gatherings in China, often paired with a suit and high heels. However, with the recent surge of feminism and consumers’ growing pursuit of comfort, an increasing number of companies no longer mandate their employees wear sheer hosiery in professional settings.
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Understand the latest market trends and future growth opportunities for the Hosiery industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hosiery industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hosiery
This report originates from Passport, our Hosiery research and analysis database.
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