Yoghurt will continue to benefit from its perception as a natural and healthy product, with volume sales expected to return to growth over the forecast period. These products are widely consumed in Romania and enjoyed by consumers of all ages and incomes.
The competitive landscape will remain dominated by international players. Danone PDPA is expected to maintain its first ranking position ahead of the challenger Lactalis.
In the face of lower purchasing power and growing demand for healthy products, private label is expected to gain share in the years ahead. The expansion of modern retailers in large cities and smaller towns is expected to continue, giving private label a wider audience.
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Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Products industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Yoghurt and Sour Milk Products industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.
See All of Our DefinitionsThis report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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