Yoghurt and sour milk products in India is expected to maintain double-digit retail current value growth rates throughout the forecast period, with strong increases anticipated across all categories. These products have long been very popular amongst Indian households, and these products are traditionally made by consumers at home.
A large part of India has hot summers, and every year the duration and intensity of the summer season has been increasing, which is expected to continue to drive demand for yoghurt and sour milk products. Furthermore, in the country these are amongst the most affordable products that are good at beating the summer heat, and demand for these products is therefore expected to increase during the forecast period.
While so far remaining a niche category, demand for flavoured yoghurt has been on the rise, and this category is also expected to see the fastest growth within yoghurt and sour milk products in the forecast period, as consumers’ standard of living is improving. Flavoured yoghurt is significantly more expensive than plain yoghurt and sour milk products, and with increasing incomes amongst consumers, especially in urban areas, demand for these products is likely to continue to rise.
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Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Products industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.
See all of our definitionsThis report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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